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What if you could skip past all the calling, qualification and B2B lead management? What if skipping past the hassle of dealing with B2B leads meant saving time, money and never having to worry about where to buy B2B leads from and whether they were even worth the investment?

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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CORE ABM

FOLLOZE AND GETIT PARTNER ON POWERFUL PERSONALIZED ABM SOLUTIONS TO ENHANCE B2B BUYER JOURNEYS

Folloze, GetIT | April 11, 2022

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Folloze and GetIT today announced an agency partnership that will package the Folloze B2B Buyer Experience Platform with GetIT’s account-based marketing (ABM) solutions for the technology, IT and telecom markets. The partnership solves a common challenge for frontline marketers: Bringing ABM and other vital marketing solutions to market quickly — a process that can often take months. With Folloze, GetIT eliminates the need for time-consuming integration and coding activities to offer...

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6SENSE CMO PUBLISHES NEW BOOK TO PRESENT A NEW PARADIGM OF ACCOUNT-BASED SALES AND MARKETING

6sense | July 15, 2020

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Latané Conant, chief market officer at 6sense, today announced “No Forms. No Spam. No Cold Calls.,” a book that provides a new paradigm of account-based sales and marketing. Available nationwide on July 22 at retailers like Amazon, Books-A-Million and Barnes & Noble, “No Forms. No Spam. No Cold Calls.,” is both Conant’s and 6sense’s collective knowledge and industry expertise on modern marketing strategy and the tactics to make them happen. Intended...

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TECHTARGET ANNOUNCED AS A LEADER IN THREE RECENT QUARTERLY REPORTS PUBLISHED BY G2

TechTarget | May 06, 2020

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The Company’s Priority Engine intent platform recognized based on strength of user ratings and market presence in Buyer Intent, Marketing Account Intelligence and Sales Intelligence categories. TechTarget has cem...

Read More

ACCOUNT BASED ADVERTISING

DEMANDBASE DELIVERS ACCOUNT-BASED ADVERTISING FOR FACEBOOK, INSTAGRAM, TWITTER, YOUTUBE, ADOBE, BING AND GOOGLE

Demandbase | November 19, 2021

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Today Demandbase, the B2B go-to-market leader, breaks ground with new Audience Management Destinations for Demandbase One that bring the power of account intelligence to social advertising. B2B marketers will be able to reach account-based targets on traditionally consumer platforms, including Facebook, Instagram, Twitter, Google, YouTube, Bing, and Adobe, as well as an expanded integration with LinkedIn. This new functionality is yet another way Demandbase enables marketers to personalize the b...

Read More
news image

CORE ABM

FOLLOZE AND GETIT PARTNER ON POWERFUL PERSONALIZED ABM SOLUTIONS TO ENHANCE B2B BUYER JOURNEYS

Folloze, GetIT | April 11, 2022

Folloze and GetIT today announced an agency partnership that will package the Folloze B2B Buyer Experience Platform with GetIT’s account-based marketing (ABM) solutions for the technology, IT and telecom markets. The partnership solves a common challenge for frontline marketers: Bringing ABM and other vital marketing solutions to market quickly — a process that can often take months. With Folloze, GetIT eliminates the need for time-consuming integration and coding activities to offer...

Read More
news image

6SENSE CMO PUBLISHES NEW BOOK TO PRESENT A NEW PARADIGM OF ACCOUNT-BASED SALES AND MARKETING

6sense | July 15, 2020

Latané Conant, chief market officer at 6sense, today announced “No Forms. No Spam. No Cold Calls.,” a book that provides a new paradigm of account-based sales and marketing. Available nationwide on July 22 at retailers like Amazon, Books-A-Million and Barnes & Noble, “No Forms. No Spam. No Cold Calls.,” is both Conant’s and 6sense’s collective knowledge and industry expertise on modern marketing strategy and the tactics to make them happen. Intended...

Read More
news image

TECHTARGET ANNOUNCED AS A LEADER IN THREE RECENT QUARTERLY REPORTS PUBLISHED BY G2

TechTarget | May 06, 2020

The Company’s Priority Engine intent platform recognized based on strength of user ratings and market presence in Buyer Intent, Marketing Account Intelligence and Sales Intelligence categories. TechTarget has cem...

Read More
news image

ACCOUNT BASED ADVERTISING

DEMANDBASE DELIVERS ACCOUNT-BASED ADVERTISING FOR FACEBOOK, INSTAGRAM, TWITTER, YOUTUBE, ADOBE, BING AND GOOGLE

Demandbase | November 19, 2021

Today Demandbase, the B2B go-to-market leader, breaks ground with new Audience Management Destinations for Demandbase One that bring the power of account intelligence to social advertising. B2B marketers will be able to reach account-based targets on traditionally consumer platforms, including Facebook, Instagram, Twitter, Google, YouTube, Bing, and Adobe, as well as an expanded integration with LinkedIn. This new functionality is yet another way Demandbase enables marketers to personalize the b...

Read More