Digital Clarity

Core ABM

Influ2 | July 08, 2022

Influ2, the first Person-Based Advertising (PBA) platform, released its Buying Group Marketing report in partnership with B2B Marketing. The report shares how Buying Group Marketing improves sales strategies, experiences and results while building on an Account-Based Marketing (ABM) approach. Since its development in the early 2000s, ABM has helped organizations close deals faster by improving the customer journey. However, as modern customers expect a more relevant experience, a ...

ABM Accounts

ResearchMoz | August 11, 2021

The report on Account-Based Web and Content Experiences Software Market is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on Account...

ABM Accounts

ON24 | February 23, 2022

On February 22, ON24 launched a new ON24 Partner Network with more than 40 leading marketing and sales agencies, software companies, and solutions integrators. The partners have joined forces with ON24 to develop integrations, services, and solutions for mutual customers to advance their digital strategies. “The ON24 Partner Network allows marketers to put digital engagement at the center of every go-to-market strategy and bring together the insights they need ...

Account Based Execution

Sendoso | August 10, 2020

Gifting platform Sendoso has added two new features to its platform Address Confirmation and Sendoso Choice. These features aim to help businesses engage their customers throughout the buyer’s journey to drive revenue, engagement and personalization in their gifting processes. The new features are designed to enable users to drive revenue and support smaller businesses by personalizing the gifts they send and confirming or changing the address based on their location. The Add...