WELCOME TO The ABM REPORT
Enigma Marketing Services
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Core ABM, ABM Accounts, Targeted Account Strategy
RollWorks | December 22, 2022
1. Best-in-class Buyer Intent Data with RollWorks’ Collaborations
2. Efficient Go-to-market Strategies with ABM Partners
In the quest for reaching out to the most relevant accounts before your competitors do and boosting your sales volumes, account-based marketing has emerged as the most preferred sales and marketing strategy over the pa...
Account Based Data
IDG Communications, Selling Simplified | February 11, 2022
IDG Communications, Inc. (IDG) today announced that it has acquired Selling Simplified, a marketing-as-a-Service (MaaS) platform. This acquisition makes IDG one of the largest providers of B2B technology across the world. Selling Simplified provides lead generation products, data services, and analytics.
For the past few years, IDG has worked towards evolving its network of editorial brands to include an integrated marketing and lead generation technology platform. With this acqui...
Account Based Analytics, Buyer Intent Data
Newswire | August 08, 2023
Signals, a leading AI marketing solution, is pleased to announce its native integration with Salesloft, a sales engagement platform helping teams execute their digital selling tasks and communications. This integration will allow Salesloft & Signals customers to more closely align their marketing and sales teams by enabling them to automatically add prospected contacts to cadences in Signals, tailor engagement with targeted plays for visitors enrolled in certain cadences, add people to...
Account Based Execution,ABM Accounts
Engagio | January 14, 2020
Engagio, the leader in B2B marketing engagement software, today announces it has joined the LinkedIn® Marketing Partner Program. Through an integration with the LinkedIn Matched Audiences API, Engagio Orchestrate customers can now automate the targeting of specific audiences at key accounts through the buyer's journey, saving time and money. For example, as an account moves from Awareness to Consideration to Customer and beyond in the buyer’s journey, accounts will automatically mo...
Account Based Data, Targeted Account Strategy
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