FCB Global

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FCB (Foote, Cone & Belding) is a global, fully integrated marketing communications company with a heritage of creativity and success dating from 1873. Based on a deeply developed understanding of diversified local markets and global cultures, FCB focuses on significantly changing consumer behavior to the benefit of its clients, its people and society.

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6SENSE CMO RELEASES SECOND EDITION OF NEXT-GENERATION SALES AND MARKETING PLAYBOOK, “NO FORMS. NO SPAM. NO COLD CALLS.”

6sense | September 28, 2022

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Today, Latané Conant, Chief Market Officer at 6sense, announced the second edition of her book, “No Forms. No Spam. No Cold Calls.,” a modern, must-have manual for sales and marketing leadership seeking to hone their craft and forgo the status quo by truly embracing their customers’ needs and habits. After the initial release of the book in 2020, Wiley, global leader in publishing, education and research, picked it up to distribute internationally. Over 15,000 first edit...

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Account Based Execution

FOLLOZE IMPRESSES WITH LATEST BUYER EXPERIENCE PLATFORM

Folloze | June 13, 2022

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On June 8, Folloze, the most powerful buyer experience platform for B2B marketers, released Folloze Buyer Experience Platform 3.0, which includes a new experience engine and other important features. The latest version of the platform has powerful design tools and data insights to effortlessly create content-rich, relevant experiences for a more connected and immersive buyer journey. In addition, B2B marketers can now build rich experiences in a no-code environment to engage buyers throughout th...

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Buyer Intent Data

INMOMENT AND CONTENTSQUARE PARTNERS TO HELP BUSINESSES VISUALIZE CX

InMoment | September 25, 2023

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InMoment, a prominent provider of Experience Improvement (XI) solutions, has announced that it has partnered with a worldwide leader in digital experience analytics, Contentsquare, to help businesses visualize customer experiences (CX) in order to add an additional layer of analysis and visualization for revealing digital experience behaviors. Managing Director of InMoment North America, Mehul N...

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SITEL GROUP ANNOUNCES NEW PODCAST SERIES EMPOWERCX NOW

Sitel Group | January 21, 2020

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Sitel Group, a leading global customer experience management provider that delivers more than 3.5 million customer experiences every day, today announced its upcoming podcast series, EmpowerCX NOW, hosted by podcast veterans Joey Coleman and Dan Gingiss, hosts of their own podcast, Experience This! of which Sitel Group sponsored in 2019. "EmpowerCX NOW is our thought-leadership and industry insights podcast curated around the theme Innovation Powered by Emotion," said Martin Wilkinson-...

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ABM Accounts

6SENSE CMO RELEASES SECOND EDITION OF NEXT-GENERATION SALES AND MARKETING PLAYBOOK, “NO FORMS. NO SPAM. NO COLD CALLS.”

6sense | September 28, 2022

Today, Latané Conant, Chief Market Officer at 6sense, announced the second edition of her book, “No Forms. No Spam. No Cold Calls.,” a modern, must-have manual for sales and marketing leadership seeking to hone their craft and forgo the status quo by truly embracing their customers’ needs and habits. After the initial release of the book in 2020, Wiley, global leader in publishing, education and research, picked it up to distribute internationally. Over 15,000 first edit...

Read More
news image

Account Based Execution

FOLLOZE IMPRESSES WITH LATEST BUYER EXPERIENCE PLATFORM

Folloze | June 13, 2022

On June 8, Folloze, the most powerful buyer experience platform for B2B marketers, released Folloze Buyer Experience Platform 3.0, which includes a new experience engine and other important features. The latest version of the platform has powerful design tools and data insights to effortlessly create content-rich, relevant experiences for a more connected and immersive buyer journey. In addition, B2B marketers can now build rich experiences in a no-code environment to engage buyers throughout th...

Read More
news image

Buyer Intent Data

INMOMENT AND CONTENTSQUARE PARTNERS TO HELP BUSINESSES VISUALIZE CX

InMoment | September 25, 2023

InMoment, a prominent provider of Experience Improvement (XI) solutions, has announced that it has partnered with a worldwide leader in digital experience analytics, Contentsquare, to help businesses visualize customer experiences (CX) in order to add an additional layer of analysis and visualization for revealing digital experience behaviors. Managing Director of InMoment North America, Mehul N...

Read More
news image

SITEL GROUP ANNOUNCES NEW PODCAST SERIES EMPOWERCX NOW

Sitel Group | January 21, 2020

Sitel Group, a leading global customer experience management provider that delivers more than 3.5 million customer experiences every day, today announced its upcoming podcast series, EmpowerCX NOW, hosted by podcast veterans Joey Coleman and Dan Gingiss, hosts of their own podcast, Experience This! of which Sitel Group sponsored in 2019. "EmpowerCX NOW is our thought-leadership and industry insights podcast curated around the theme Innovation Powered by Emotion," said Martin Wilkinson-...

Read More