Foley Growth

Account Based Data, Targeted Account Strategy

Demandbase | December 08, 2022

Demandbase, the Smarter GTM™ company that helps B2B organizations hit their revenue goals, is celebrating 1,300+ customers who are driving more business using fewer resources by leveraging the Demandbase One go-to-market platform. Here are a few of their 2022 success stories: Doing More with Less Deep Instinct became a Demandbase customer when they were switching to a modern account-based approach and needed a platform with flexible, co...

Core ABM

6sense, TrustRadius | August 04, 2022

6sense, the leading platform for B2B organizations generating predictable revenue, today announced that TrustRadius has recognized 6sense Revenue AI™ with the Summer 2022 Best Relationship Award and Best Feature Set Award for Account-Based Marketing (ABM). The TrustRadius awards follow industry recognition for 6sense Revenue AI™ being named the ABM Platform of the Year at the Ignite B2B MarTech Awards event in July. The Best Relationship Award highlights companies that...

Account Based Data

Business Wire | May 30, 2023

As the global leader in the social media management space, Hootsuite understands the wild nature of social and the flurry of messages and conversations that social marketers are constantly struggling to manage. To strengthen its dedication to addressing the ‘always-on’ customer service challenges faced by social marketers, Hootsuite unveiled its latest and enhanced tool, Inbox. According to Hootsuite’s 2023 Social Trends Report, 49% of organizations make social...

Account Based Analytics

ABM Leadership Alliance, ITSMA | January 15, 2021

ABM Leadership Alliance, the association of organizations driving the marketing business with ABM bits of knowledge and assets, today declares key discoveries from its 2020 ABM research study. Led in association with ITSMA, "Rethinking ABM for the Next Opportunity" is the fourth yearly ABM benchmark concentrate from the two associations. The current year's report depends on review data from in excess of 400 advertisers at B2B technology and business administrations organizations, f...