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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
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Account Based Analytics
ZoomInfo | September 22, 2023
ZoomInfo earned 101 No. 1 rankings and 254 leader ratings in G2’s Fall 2023 Grid Reports. ZoomInfo's streak continues with 13 consecutive quarters as the leader in the Buyer Intent Data Overall grid. Chorus by ZoomInfo secured its position on 16 grids for the fourth consecutive quarter, with a notable presence in categories such as Conversation Intelligence and Sales Coaching. Read More
Account Based Data, Buyer Intent Data
Demandbase | January 27, 2023
On January 26, 2023, Demandbase, the Smarter GTMTM business that assists B2B enterprises in achieving their revenue targets, announced the introduction of Demandbase Intent, which is now accessible outside of the Demandbase One platform. It enables enterprises to integrate timely and reliable purchasing signals into their predictive models, data warehouses, and analytics. Demandbase Intent joins other B2B datasets from Demandbase, such as technographics and company firmographics. ...
Targeted Account Strategy
Zeta Global | March 08, 2023
On March 7, 2023, Zeta Global, a marketing technology company that uses AI, recently launched new features for its Zeta Marketing Platform (ZMP). These advancements enable large companies to utilize AI-enabled capabilities that provide more reliable outcomes from their marketing investments. In today's complex market landscape, companies need to adopt marketing technologies that can enhance efficiency and decrease the overall cost of ownership. Meanwhile, providing consumers...
Buyer Intent Data
Bombora | November 30, 2021
Most internet traffic is anonymous, making it difficult for publishers to monetize the full value of their audience. Thanks to Bombora’s new analytics suite, Company Surge® Insights for Publishers, publishers can enhance their understanding of specialty business audiences and report granular audience performance metrics to advertisers, Bombora announced today. Bombora built its Company Surge® data from its proprietary, privacy-compliant cooperative of thousands of bu...
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