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Core ABM

Demandbase | April 15, 2021

Demandbase, the pioneer and industry leader in account-based experience (ABX), has been named the global market leader on Research In Action's Vendor Selection MatrixTM for Account-Based Marketing. Demandbase was ranked first on the matrix, among the Top 15 Global Vendors, based largely on the technology research firm's unique survey-based approach for comparative vendor assessment. "We are proud to provide meaningful and useful information for B2B marketers each year...

Account Based Execution

Accountinsight | March 15, 2021

The leading account-based advertising platform, Accountinsight, is nominated as Emerging Vendor of the Year in the B2B Martech Awards. This accolade is to highlight companies that have found ground-breaking ways to attract, engage and drive the B2B Martech space to innovative growth and success. “As B2B marketing teams demand improved precision and transparency to connect with their customers in long-lasting and meaningful ways, Accountinsight’s nomination as Emerging ...

Account Based Data

ON24 | October 25, 2021

ON24, a digital experience platform, will host ON24 Experience: Innovation in the Age of Engagement on Oct. 26. The customer event will highlight the new innovations in ON24 Webcast Elite, unveil a video-centric virtual event product and introduce more ways to turn engagement into first-person insights. “Digital engagement is now at the center of every customer experience and transforming how organizations drive measurable revenue and growth,” said Jayesh...

Folloze | February 17, 2020

Folloze today announced the achievement of several key milestones in 2019 and the hiring of new vice presidents for marketing, and alliances and business development. Folloze closed 2019 with strong product performance and record revenue growth. The company doubled booking revenue, driven by strong customer adoption of its personalized marketing platform, which has been widely adopted by top Fortune 500 customers including Autodesk, Cisco, FireEye, and ServiceNow martech news. Folloze&rsq...