HZDG

Core ABM

Demandbase | April 15, 2021

Demandbase, the pioneer and industry leader in account-based experience (ABX), has been named the global market leader on Research In Action's Vendor Selection MatrixTM for Account-Based Marketing. Demandbase was ranked first on the matrix, among the Top 15 Global Vendors, based largely on the technology research firm's unique survey-based approach for comparative vendor assessment. "We are proud to provide meaningful and useful information for B2B marketers each year...

Account Based Data

Vidyard | January 12, 2023

On January 11, 2023, Vidyard, the leading video solutions provider for marketing and sales professionals, has appointed Jonathan Lister as Chief Operating Officer (COO) to lead its worldwide go-to-market teams. His guidance will be necessary as Vidyard continues to develop the top video solution for sales and adheres to its goal of assisting go-to-market professionals in engaging and delighting their clients in a digital-first business environment. Jonathan spent over a decade a...

Account Based Data

Sendoso | February 15, 2023

On February 14, 2023, Sendoso, one of the industry leaders in direct marketing automation, has announced the formation of a new go-to-Market leadership team to continue the company's success through 2022. The additions follow Sendoso's Elevate Conference, an exclusive client event at which more than two hundred businesses and marketers from across the industry gathered to discuss marketing strategies to promote growth and improve customer satisfaction in 2023. Egan Calla...

Account Based Analytics

Harte Hanks | June 01, 2022

Harte Hanks Inc. (NASDAQ: HHS), a leading global customer experience company focused on bringing companies closer to customers for nearly 100 years, announced today that it has been awarded a new business assignment by a leading employee screening services company to provide a wide scope of B2B sales and marketing support services. Harte Hanks was selected based on its strong track record of providing seamless support and integration with B2B sales operations seeking to accelerate...