Incisive Media

ABM ACCOUNTS

Selling Signals, TechnologyAdvice | August 23, 2022

Selling Signals, an online publication for sales professionals, today announces its acquisition by TechnologyAdvice, a B2B media platform with the mission of creating opportunities for B2B technology buyers and vendors. This acquisition comes as part of TechnologyAdvice's purchase of Marc Waring Ventures – the lead investor in Selling Signals – which was finalized on July 6, 2022. "We're excited to join TechnologyAdvice because of the opportu...

CORE ABM

Madison Logic | December 22, 2021

On December 21, Madison Logic (ML), a global ABM platform, announced that it was named a Leader in Marketing Account Intelligence by G2. ML has earned this title for the third consecutive quarter. Additionally, Madison Logic’s ML Platform was recognized as an Enterprise High Performer in the G2 2022 Winter Reports, proving its supremacy. G2’s standard for Marketing Account Intelligence software is determined by the software’s ability to compile insightful prospec...

ABM ACCOUNTS

ZoomInfo, Bombora | June 18, 2022

ZoomInfo Technologies LLC (“ZoomInfo”) and Bombora, Inc. (“Bombora”) today announced that they entered a confidential agreement settling a lawsuit pending in the Supreme Court of the State of New York, County of New York, under the caption ZoomInfo Technologies LLC v. Bombora, Inc., Index. No. 652431/2020. The case concerned a years-long revenue sharing agreement between the parties, which terminated in early 2020, and various privacy-related claims. Terms of the settleme...

ACCOUNT BASED DATA

Cyance | March 22, 2021

Cyance, a top-tier provider of global third-party intent data, announced that intent data had shown rapid growth results over the last financial year. The marketing technology, whose clients are K3, Towergate, and Zellis, is the only provider of fully GDPR compliant European third-party intent data coupled with powerful account-based marketing (ABM) solution. Cyance delivers the most extensive reach for European geographies, which is over 55,000 publisher partnerships across Europ...