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Stuart Sumner, Editorial Director at Incisive Media, is an experienced journalist, editor, presenter and broadcaster with expertise across all enterprise technology areas. He has successfully lead and...
ACCOUNT BASED DATA
Anteriad | November 04, 2022
Anteriad has partnered with Snowflake, the Data Cloud company, to make B2B data available on Snowflake Marketplace, enabling marketers, data scientists, business intelligence and analytics professionals’ access to live and ready-to-query data from Anteriad for smarter decision making.
Snowflake Marketplace, powered by Snowflake’s ground-breaking cross-cloud technology, Snowgrid, allows companies to receive direct access to raw data products and leverage data quickly, s...
Madison Logic | January 14, 2022
Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced that it has received its highest Critical Capabilities score for Orchestration of Display Advertising, with the highest category score evaluated in the Gartner Critical Capabilities 2022 Report, and it has been positioned by Gartner as a Challenger in the Magic Quadrant 2022 Report based on completeness of vision and ability to execute.
Clients have reported Madison Logic's abilit...
ZoomInfo | November 06, 2020
ZoomInfo has acquired B2B firmographics data & sales intelligence software EverString to enhance its database and help enterprise companies target customers, define their ICPs, leverage keywords to increase win-rates and focus on their go-to-market strategies. The acquisition involves integrating EverString’s network of parent account linkages, website redirects, aliases and more into ZoomInfo’s data platform, providing users with access to firmographic data that increases market...
RollWorks | April 07, 2020
RollWorks becomes a LaunchPoint Accelerate partner that will enhance data and machine learning capabilities for ABM.
Certified Marketo Engage integration gives joint customers deeper ABM functionality to attract...
ACCOUNT BASED ANALYTICS
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