Inform Group Pty Ltd

Core ABM, ABM Accounts

Stirista | December 09, 2022

Stirista, the leader in data-driven performance marketing solutions, today released new research showing that 70 percent of B2B digital marketing leaders plan to invest in Account Based Marketing (ABM) technology in 2023. Stirista’s ABM survey of marketing executives from 200+ U.S. B2B businesses also revealed the expected continued growth of ABM technologies, the importance of identity data and building the right consumer profile, and the need for a multichannel platform that streamlines ...

Account Based Data

Reports and Markets | May 17, 2021

This report examines the Account-Based Marketing (ABM) Software Market in terms of many industry factors such as market size, market status, market trends, and forecast. The report also offers brief information on competitors and specific growth opportunities with key market drivers. The report contains an in-depth overview of the Account-Based Marketing (ABM) Software Market, segmented by companies, region, type, and application. Through an overview of each area, the study provid...

Buyer Intent Data

GlobeNewswire | March 24, 2023

Global B2B marketing solution provider Anteriad today announced a variety of milestones that point to the company’s strong momentum as more B2B marketers embrace innovative data-driven marketing in an evolving market. In the past few months, Anteriad has closed deals with a number of new clients around the globe including Nisbets, HPE, Open Space, Tufin, ECI Software Solutions, On Process Technology and Arizent. “Anteriad helps the world’s leading B2B brands dr...

Buyer Intent Data

GlobeNewswire | May 31, 2023

Global B2B marketing solution provider Anteriad today announced that they have been named a Strong Performer in The Forrester Wave™: B2B Intent Data Providers, Q2 2023. In the report, Forrester notes that Intent Data Providers included “must demonstrate their proprietary means of collecting either second- or third-party intent signals. Forrester did not include pure data aggregators or resellers that don’t offer proprietary data.” Forrester notes that companies shou...