InZynk

ACCOUNT BASED DATA

Qualtrics | January 31, 2023

On January 30, 2023, Qualtrics, the leader inthe experience management category, announced that hundreds of organizations, including The BMW Group, Principal Financial Group®, and Farmers Insurance, selected its CX solutions in the fourth quarter of 2022 in order to create exceptional customer experiences during uncertain times. Bad customer experiences result in direct income loss since a bad contact may result in the loss of consumer loyalty and future spending poten...

BUYER INTENT DATA

Market Study Report | July 13, 2021

The recently released Buyer Intent Data Tools market report sheds light on industry segments, the competitive landscape, regional expansion, and critical characteristics such as revenue, production, consumption, and Covid-19 footprint. The Buyer Intent Data Tools market business intelligence research compiles important trends across the competitive and geographical landscape that is expected to influence the industry's growth trajectory in the future years. Furthermore...

Gartner | April 03, 2020

Gartner has named its leaders for its Magic Quadrant for Content Marketing Platforms. Released March 23, Gartner named NewsCred, Sprinklr, Contently and Percolate as leaders. Gartner report authors Nicole Greene and Laurel Erickson reported that in two years content marketers “will produce more than 30% of their digital content with the aid of artificial intelligence (AI) content-generation techniques, increasing productivity and advertising effectiveness but also disrupting the creative p...

ACCOUNT BASED ANALYTICS

Bombora | November 09, 2022

Bombora, the leading provider of B2B Intent data solutions, is the gold winner for the top small- and medium-sized business marketing program in the 25th Annual Marketing Excellence Awards from Momentum ITSMA. Bombora’s gold award was based on a B2B marketing campaign for the company’s Essential Intent Data Guide. Bombora’s marketing department developed The Essential Intent Data Guide as a downloadable asset to educate a wide range of B2B marketers who needed he...