Khronos

Account Based Execution

Optimizely | September 05, 2022

Optimizely, the leading digital experience platform (DXP) provider, today announced strong growth of Welcome, its content marketing platform (CMP) that brings teams together on a single solution to ideate, collaborate on assets, and execute campaigns, following its acquisition last year. In the eight months since the acquisition, the Welcome business has seen consistent quarter-over-quarter growth, resulting in year-over-year growth of over 60%. To date, 19 Optimizely customers in...

Social Media Today | January 14, 2020

In the words of Malcolm Gladwell, marketers in 2020 have finally reached the 'tipping point' where scalable hyper-personalization of marketing activities is not only possible, but is rapidly becoming a requirement in order to stay up with evolving consumer trends. The shift to more towards personalized, targeted shopping experiences is largely due to the advancements in marketing technology, with elements of machine learning, artificial intelligence and biometric identification all becom...

Buyer Intent Data

Demandbase | September 11, 2023

Demandbase launched a cutting-edge multi-language intent solution that supports more than 130 languages, including non-Latin alphabets. The company already processes more than one trillion English intent signals per month, and the inclusion of non-English intent signals represents hundreds of billions of additional signals available to customers. Using sophisticated natural language processing (NLP), this innovation enables B2B organizations to collec...

ABM Accounts

PR Newswire | August 02, 2023

Momentum ITSMA today announced the appointments of a new global Head of Research, Brad Bortner, to lead its research practices, and UK-based Chief Financial Officer, Dianne Buchanan. To support its global client base, the strategic addition of Bortner and Buchanan reaffirms Momentum ITSMA's commitment to providing unmatched expertise and delivering exceptional value to its clients worldwide. As the business landscape rapidly evolves and demands for solutions to gr...