Lead Generation

Cash Cow Marketing ltd | March 12, 2015

At Cash Cow we like to stay ahead of the herd, always thinking of fresh ideas to butter our client’s bread. Recently we have created a new infographic titled Lead Generation “The untold truths” Inbound Vs Outbound. Ever read something and thought to yourself: “I could have put it better myself”? This is precisely what I thought after reading various misleading infographics, promoting the use of inbound marketing and portraying outbound marketing as a “wasted e...

Miracle Digital Hong Kong | Digital Transformation Agency | January 21, 2020

We are glad to announce Miracle – Digital Marketing and Transformation Agency Hong Kong is here to serve. The essential challenge now lies in Hong Kong enterprises’ reluctance to transform themselves into a digital organization – with barriers being organizational as much as psychological inertia. So just how important is digital transformation? Digital transformation can boost the bottom line by more than 50% over the next five years for companies that pu...

Facebook | January 19, 2016

A number of lead-generation platforms have emerged over the past few years to help local service professionals (“pros”) win more clients. The pro market is an $800 billion industry, so tech companies (big and small) are starting to take notice. As it stands today, the lead-gen options for pros — who have been a notoriously underserved part of the labor market — are now plentiful. Startup platforms range from review-based to premium-paid, cost-per-impression, pay-per-lead,...

MRP | January 16, 2020

MRP Prelytix, the only enterprise class predictive ABM platform, has appointed Garry Dawson as Senior Vice President of Global ABM. Dawson will lead MRP’s account based marketing services and will take on responsibility for managing all revenue-generating initiatives on behalf of MRP’s global ABM delivery team....