WELCOME TO The ABM REPORT
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
LookinLA | November 08, 2021
Companies struggling with marketing outcomes can stop throwing spaghetti at the wall, and random targets, by deploying more effective marketing backed by the strategic, data-driven and highly-specified approach of account-based marketing (ABM). ABM narrows marketing to individuals most likely to convert by finely-tuning targeting on better-identified customers. As a result conversion and revenues skyrocket.
LookinLA, one of California's fastest-growing marketing firms, announc...
Sendoso | February 04, 2020
Sendoso has secured $40 million in a Series B funding round led by Oak HC/FT, bringing the company's amount raised to $54.1 million. The company said it will use these funds for continued product innovation, market expansion and team growth. Additionally, Oak HC/FT's Allen Miller and Sendoso COO Michelle Palleschi will join Sendoso's Board of Directors. Sendoso aims to help companies incorporate digital and physical sending strategies into their go-to-market programs....
Buyer Intent Data
Semcasting | September 18, 2021
Semcasting Inc., an advanced IP audience targeting company, released an Employee-Based Title Targeting tool for its Audience Designer (ADS) Data Center, allowing marketers to identify employee titles, seniority and interests for enhanced targeting campaigns.
Employee-Based Title Targeting combines natural-language processing and the automated classification of Semcasting’s 74 million customer profiles to break contacts down individually by title, role and experience to pre-q...
Account Based Data
SugarCRM | April 12, 2023
SugarCRM, provider of the award-winning AI-driven CRM platform, today announced it has been named a Leader in the Nucleus Research CRM Value Matrix for the third year running.
Sugar was recognized for innovations to its comprehensive platform with a range of sales, marketing, and service automation tools that can be seamlessly integrated to provide organizations with the ability to manage and engage with customers in a personalized, intelligent way.
“We are hono...
Account Based Data, Account Management
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