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BUYER INTENT DATA
EIN News | May 31, 2023
Bombora, the leading provider of B2B Intent data solutions, has been named a Leader in The Forrester Wave™: B2B Intent Data Providers, Q2 2023. “Bombora’s current offering features some of the strongest buying cycle analysis in the industry, outstanding accuracy, and a differentiated means of capturing B2B intent,” according to the Forrester report. “Its Company Surge methodology has become the de facto industry standard for noise filtering, and its...
ACCOUNT BASED ADVERTISING
Demandbase | December 16, 2021
Today Demandbase, the B2B go-to-market leader, breaks ground with new Audience Management Destinations for Demandbase One that bring the power of account intelligence to social advertising. B2B marketers will be able to reach account-based targets on traditionally consumer platforms, including Facebook, Instagram, Twitter, Google, YouTube, Bing, and Adobe, as well as an expanded integration with LinkedIn. This new functionality is yet another way Demandbase enables marketers to personalize the b...
RollWorks | April 23, 2020
At a Glance: Marketers can now combine Account Fit with Account Intent to prioritize the right accounts for marketing outreach Account Intent identifies accounts that are actively researching a product or servi...
SalesboxAI, LeadSift | June 07, 2022
Conversational ABM platform SalesboxAI has partnered with LeadSift, a leading buyer intent data platform. The two companies want to help customers, and their buying committee members fuel their AI-powered revenue engine with high intent opportunities through this partnership. B2B revenue teams can detect high-intent buying groups for acquisition, cross-sell, upsell, and retention opportunities and engage in account-centric conversations using AI Assistants. <...
TARGETED ACCOUNT STRATEGY
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