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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Demandbase | May 18, 2020
The premier virtual experience, with events on June 24, July 8, July 22, and August 5, will provide marketers the opportunity to connect with industry leaders and learn what's next in B2B marketing. The four-p...
IntentData io, Inc | January 23, 2020
IntentData.io, Inc. today announces the Ed Marsh has been invited by customer data platform vendor BlueVenn to share insights on third- party intent data at their annual User Summit in Raleigh, NC January 27-28. The session, entitled “Best Practice: Using Intent Data to Identify, Personalize and Orchestrate” will explore how a CDP can empower marketing and sales to integrate multiple third-party data sets along with first-party and enrichment data to deliver a complex and actionable ...
Targeted Account Strategy
PR Newswire | April 25, 2023
Account-based marketing platform RollWorks, a division of NextRoll, today announced new research from B2B sellers and marketers that reveals what's really needed when it comes to B2B revenue generation, including the importance of the lead as part of a broader fit-focused, multi-signal approach. "We'll believe the lead is dead when sales does," said Jodi Cerretani, VP of marketing at RollWorks. "Despite marketing slogans from those seeking to bury the lead...
NetLine | May 07, 2020
The content-centric company brings its permission-based, first-party data perspective to help businesses drive pipeline via account-based marketing initiatives. ABM Leadership Alliance was created to help market...
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