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ACCOUNT BASED ANALYTICS

SalesboxAI | March 04, 2022

SalesboxAI, today announced the release of it's comprehensive Demand Unit centric platform for ABM marketers. The platform consists of three modules designed to accelerate sales with: SalesboxAI Discover – Identify Active Demand Units using AI Assistants that generate 1st Party Intent Signals and deployed within the SalesboxAI network. Each Active Demand Unit consists of 5-8 Buying Group Members from within each account. Sal...

Vertic | October 15, 2020

As a result of the measures put in place to combat the coronavirus around the world, many B2B companies have recognized that a traditional reliance on direct sales teams for customer engagement and business growth has had to shift to more digitally enabled demand generation models. Vertic, a leading global independent digital agency has today announced a demand generation offering to align with this 'new normal' within sales and marketing. The new offering is expected to scale mar...

ABM ACCOUNTS

6Sense | April 06, 2021

6Sense, an account engagement startup, announced today the completion of a $125 million series D fundraising round led by D1 Capital Partners, valuing the firm at $2.1 billion post-money. According to 6Sense, the investment will support the company's growth and product strategies, especially in the areas of machine next-best-action prediction, data analytics, and AI-powered orchestration capability. Until engaging with sales teams, business-to-business customers are usually 57...

ABM ACCOUNTS

Jabmo | April 30, 2021

Jabmo, the leading provider of Account-Based Marketing to the manufacturing and Life Sciences, has released a new white paper for CMOs aiming to interact with key account buyers and accelerate sales growth through digital marketing. The white paper, titled "The CMO's Guide To Account-Based Marketing in Manufacturing & Life Sciences," explains how an account-centric approach to digital marketing will better solve the emerging reality of B2B buying and selling. Man...