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MADISON LOGIC'S TOM O'REGAN NAMED A TOP ABM LEADER AND INNOVATOR IMPACTING THE B2B SECTOR

Madison Logic | September 29, 2020

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Madison Logic, a leading global account-based marketing (ABM) platform, earned a spot for its CEO, Tom O'Regan on B2B Marketing's list of Top ABM (account-based marketing) Opinion Leaders. The list celebrates pioneers and experts who are making strides in the ABM sector of B2B marketing. "Despite health and economic challenges that are adversely affecting many industries, B2B organizations have accelerated their shift to digital, supporting sales goals with performance based ...

Read More

ABM Accounts

WHEN ABM & DEMAND GENERATION GO HAND-IN-HAND TO DELIVER CRITICAL TARGETED MESSAGING

Demand Gen Report | July 08, 2021

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The balancing scenario between traditional demand generation and ABM strategies forefronts the marketing world. Now they go hand-in-hand to deliver critical targeted messaging by making new waves in B2B marketing. Research from Demand Gen Report shows that 58% of B2B marketers are duly focused on a blend of ABM and demand gen initiatives. The gap between demand gen and ABM is so profoundly blurred. Experts such as Danny Nail, Head of Account-Based Engagement at Microsoft, say that...

Read More

ABM Accounts

DEMAND SPRING’S LEAP ADVISORY RELEASES ‘THE ULTIMATE GUIDE TO REVENUE MARKETING’

Momentum ITSMA | October 25, 2022

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Leap Advisors offer expert advice on addressing marketing challenges to drive stronger revenues BOSTON, MA – Oct 25, 2022 – Leap, the advisory arm of Revenue Marketing consultancy Demand Spring today released ‘Read More

Buyer Intent Data

DEMANDBASE UNVEILS MOST ROBUST MULTI-LANGUAGE INTENT SOLUTION FOR B2B

Demandbase | September 11, 2023

news image

Demandbase launched a cutting-edge multi-language intent solution that supports more than 130 languages, including non-Latin alphabets. The company already processes more than one trillion English intent signals per month, and the inclusion of non-English intent signals represents hundreds of billions of additional signals available to customers. Using sophisticated natural language processing (NLP), this innovation enables B2B organizations to collec...

Read More
news image

MADISON LOGIC'S TOM O'REGAN NAMED A TOP ABM LEADER AND INNOVATOR IMPACTING THE B2B SECTOR

Madison Logic | September 29, 2020

Madison Logic, a leading global account-based marketing (ABM) platform, earned a spot for its CEO, Tom O'Regan on B2B Marketing's list of Top ABM (account-based marketing) Opinion Leaders. The list celebrates pioneers and experts who are making strides in the ABM sector of B2B marketing. "Despite health and economic challenges that are adversely affecting many industries, B2B organizations have accelerated their shift to digital, supporting sales goals with performance based ...

Read More
news image

ABM Accounts

WHEN ABM & DEMAND GENERATION GO HAND-IN-HAND TO DELIVER CRITICAL TARGETED MESSAGING

Demand Gen Report | July 08, 2021

The balancing scenario between traditional demand generation and ABM strategies forefronts the marketing world. Now they go hand-in-hand to deliver critical targeted messaging by making new waves in B2B marketing. Research from Demand Gen Report shows that 58% of B2B marketers are duly focused on a blend of ABM and demand gen initiatives. The gap between demand gen and ABM is so profoundly blurred. Experts such as Danny Nail, Head of Account-Based Engagement at Microsoft, say that...

Read More
news image

ABM Accounts

DEMAND SPRING’S LEAP ADVISORY RELEASES ‘THE ULTIMATE GUIDE TO REVENUE MARKETING’

Momentum ITSMA | October 25, 2022

Leap Advisors offer expert advice on addressing marketing challenges to drive stronger revenues BOSTON, MA – Oct 25, 2022 – Leap, the advisory arm of Revenue Marketing consultancy Demand Spring today released ‘Read More

news image

Buyer Intent Data

DEMANDBASE UNVEILS MOST ROBUST MULTI-LANGUAGE INTENT SOLUTION FOR B2B

Demandbase | September 11, 2023

Demandbase launched a cutting-edge multi-language intent solution that supports more than 130 languages, including non-Latin alphabets. The company already processes more than one trillion English intent signals per month, and the inclusion of non-English intent signals represents hundreds of billions of additional signals available to customers. Using sophisticated natural language processing (NLP), this innovation enables B2B organizations to collec...

Read More