Marketing Adventurista

Account Based Data

Demandify Media, Trescon | September 06, 2022

One of the world's fastest growing business events and consulting firm, Trescon, has now set its footprint in the demand generation space with Demandify Media, based in Pune, India and a divisional office in Miami, United States. The team at Demandify Media will leverage its years of experience in serving clients with services ranging from business strategy, events, content marketing, and interactive experiences, among others. Outbound cold calling alone doesn't work, and ...

Outreach | May 12, 2020

Outreach, a sales engagement platform, unveiled a new Knowledge AI Assistant and platform capabilities at its recent Unleash Virtual Summit 2020 event. The AI Assistant is designed to provide secure sales enablement intelligence, ...

Accenture | July 03, 2020

Financial details of the acquisition were not disclosed. The deal adds account-based marketing, customer advocacy, sales enablement and marketing automation to Accenture’s current offerings. Accenture’s acquisition of Yesler follows its purchase of Ideoclick earlier this year, a cloud based e-commerce optimisation software that sells on Amazon. Yesler is based in Seattle with over 400 employees worldwide, including offices in Philadelphia, London, Toronto, Singapore, Port...

Intercom | July 15, 2020

Intercom, a conversational relationship platform (CRP), launched its Conversational Support Funnel, a framework that aims to help customer service teams conduct better outbound conversations that drive brand loyalty....