Media Forty Two

Folloze | August 20, 2020

Folloze today announced the launch of ABM Now, an all-in-one Account-Based Marketing (ABM) solution that includes the Folloze Personalized marketing platform powered by Demandbase firmographic data. ABM Now enables marketers to quickly plan and execute highly personalized revenue-generating campaigns against their target accounts. Today, the success of any ABM program requires both a customer-centric focus and the precise execution of personalized content-based campaigns. At the same time, the t...

Accenture | August 17, 2020

Accenture (NYSE: ACN) has acquired CreativeDrive, a global, tech-driven content production company that simplifies, automates and scales the creative asset production process. Terms of the transaction were not disclosed. The acquisition of CreativeDrive which helps brands meet the ever-increasing pace of digital and commerce channel activation will complement Accenture’s existing content, digital marketing, media and commerce service offerings. CreativeDrive’s client roster includes ...

Account Based Execution

Contentgine | February 21, 2022

On February 17, Contentgine unveiled its revolutionary Content Indication Platform known as ‘CIP’ to facilitate business-to-business marketing and sales teams across 120 major product categories. It is an online SaaS platform that provides access to Contentgine’s proprietary first part account intent and content insights. They allow for prioritization and expansion of target account lists, and content consumption intelligence. CIP collects one billion engagement ...

RolloWorks | April 16, 2020

Packages for the RollWorks Account-Based Platform start at $975 per month to offer accessibility and flexibility for all marketing and sales teams. The four packages - Starter, Standard, Professional and Ultimate - gi...