MetricFox

ABM ACCOUNTS

Uberflip | July 23, 2021

Uberflip, the premier cloud-based content experience platform (CEP), announced today that it has been included in Forrester's Landscape Overview Report, New Tech: Content Engagement Solutions For B2B, Q3 2021. Uberflip was named to the growth stage segment and is one of six vendors identified that are solely focused on B2B customers. The paper delves into the burgeoning sector of content engagement solutions, which are in high demand as B2B marketers look for technology to help them attract,...

ACCOUNT-BASED ANALYTICS

Verified Market Research | September 20, 2021

The research study on the Global Account Based Marketing Software Market provides a comprehensive analysis of the market's current state and future prospects. The report evaluates the market share generated by sales of various types of Account Based Marketing Software products through various distribution channels in the worldwide Account Based Marketing Software market to determine market size. The study includes market size, demand, purchaser volume, and supply conditions for Account Based...

BUYER INTENT DATA

Semcasting | September 18, 2021

Semcasting Inc., an advanced IP audience targeting company, released an Employee-Based Title Targeting tool for its Audience Designer (ADS) Data Center, allowing marketers to identify employee titles, seniority and interests for enhanced targeting campaigns. Employee-Based Title Targeting combines natural-language processing and the automated classification of Semcasting’s 74 million customer profiles to break contacts down individually by title, role and experience to pre-q...

ABM ACCOUNTS

One, Inc., UviaUs | August 10, 2021

For almost 10 years, Demand Gen Report has given a Killer Content Award to twenty-eight companies to recognise creative marketing. They focused on brands who had conquered the uncertainty of 2020, businesses that had "smashed their objectives and achieved the top of their industry scoreboards" for 2021. One Inc. was named the winner of the B2B Account-Based Marketing Campaign category, which recognises customised B2B efforts aimed at difficult-to-reach decision makers. O...