MUNDOmedia Ltd

BUYER INTENT DATA

TechTarget, SIIA CODiE™ Awards | June 14, 2022

TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services today announced that its world-class Customer Success team was honored as the Client Success Team of the Year at the 2022 SIIA CODiETM Awards. The prestigious CODiE Awards, hosted by the Software & Information Industry Association (SIIA), recognize the companies with the most innovative teams, technology solutions and services across the country, and around the world. The CODiE Awards have ...

Demandbase | June 01, 2020

Demandbase Extends Leadership Team To Drive Product Vision Demandbase is pleased to welcome Supreet Oberoi our new SVP of Engineering ...

BUYER INTENT DATA

IDG Communications, Inc. | September 17, 2021

IDG Communications, Inc.—the global expert in technology media, data, and marketing services—announces the acquisition of the Silicon Valley-based marketing data and intelligence company, KickFire®. The acquisition expands upon IDG’s best-in-class marketing technology (MarTech) platform that provides tech marketers with advanced tools to solve complex marketing challenges, including the enhancement of data surrounding customers, prospects, and digital audiences.
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ACCOUNT BASED EXECUTION

Demandbase | March 18, 2021

Traditional ABM zeroed in on distinguishing important accounts and endeavoring to connect with them, whether or not everything looked good or on the off chance that they were keen on hearing from the merchant by any means. While now and again powerful, this made a poor experience for purchasers who need to draw in with merchants on their own terms and on their own schedule. What's more, as the name Account-Based Marketing infers, these early endeavors to be account-based didn't adequatel...