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PRWeb | April 26, 2023
Integrate, the leader in B2B Precision Demand Marketing (PDM), today announced new research on “The State of B2B Marketing Budgets 2023” that reveals how marketing budgets, priorities, and sentiments have changed in the past six months. The report found that nearly 50% of B2B marketers cite the difficulty of using data to inform decisions and measure performance as the biggest challenge, suggesting an increasing need for marketers to “defend the spend” to finance de...
ZoomInfo | September 16, 2021
ZoomInfo, a global leader in modern go-to-market software, data, and intelligence, today announced that it has retained its No. 1 spot on 26 grids in G2’s Fall 2021 Grid Reports. This marks the third consecutive quarter that ZoomInfo has earned at least 26 best-in-class placements. The company has led 18 different grids for at least five consecutive quarters, including four-way sweeps of the Lead Capture, Lead Intelligence, Market Intelligence, and Marketing Account Intellig...
Terminus | February 19, 2020
Terminus, the #1 customer-rated account-based marketing (ABM) platform, announced more than 50 percent quarter-over-quarter revenue growth in the second half of 2019, positioning it to become the dominant force in B2B sales and marketing software. By the end of 2019, Terminus grew to more than 210 employees through the acquisition of Sigstr, adding an Indianapolis office to its existing Atlanta and San Francisco locations....
Account Based Analytics, Buyer Intent Data, Account Management
Clearbit | February 20, 2023
Clearbit, one of the leaders in B2B market intelligence, announced the expansion of its Powered By Clearbit program for product development teams. The initiative now enables product teams to issue new customer API keys quickly and leverage Clearbit's new on-demand analytics to provide their end customers with free data credits. More than 100 world's leading marketing and sales applications, including HubSpot, G2 Buyer Intent, Drift, Clari, and Mutiny, rely on Clearbit fo...
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