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Account Based Data
SurePoint Technologies, Demand Gen Report | January 05, 2022
On January 4, 2022, SurePoint Technologies announced that their Chief Marketing Officer, Lydia Flocchini, was one of the winners of Demand Gen Report’s fifth annual B2B Innovator Awards. These awards recognise the most progressive marketing and sales practitioners who are making a difference in engaging prospective customers and meeting buyer needs. SurePoint's 50, 000+ member legal community requires Flocchini to develop and spearhead all marketing endeavors to help sca...
Account Based Advertising
RollWorks | August 12, 2022
RollWorks is bringing ABM to INBOUND! Today, the account-based marketing (ABM) platform and division of NextRoll celebrated its powerful partnership with HubSpot and announced its presence at HubSpot INBOUND® 22, September 6-9, 2022, in Boston. RollWorks has 16 inspiring sessions designed to help B2B teams ABMify their inbound strategies, as well as the first ever ABM Lounge. "We're excited to have such a strong presence at INBOUND this year, which reflects our market...
Leadspace, SalesIntel | August 16, 2022
During the B2B Sales & Marketing Exchange in Boston, Leadspace, a B2B customer data platform, and SalesIntel, a sales intelligence platform, announced an expansion of their partnership. The companies are aiming to deliver the richest B2B profiles to create territories, campaigns and ABM programs to allow for new opportunities and customers. Access to SalesIntel’s direct dial, contact and technographic data is available through the Leadspace platform and Leadspace Studio....
Core ABM
Conversica, 6sense | May 04, 2022
On May 3, Conversica, Inc., the leading provider of conversational AI solutions for enterprise revenue teams, announced a new conversational account-based marketing integration with 6sense. 6sense is a platform for B2B organizations generating predictable revenue. This integration will build on the growing success of the conversational ABM product launched in November 2021 and help Conversica AI Assistants to utilize high-quality account and intent data from 6sense to identify whom to target and...
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