Smarter Insights

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Data is powerful – but it is also complex, confusing, difficult to manage and constantly expanding. We simplify it for you. The goal is to deliver the highest quality actionable data for all our client’s campaigns whilst ensuring we meet current data protection rules and GDPR regulations in target markets.

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ABM ACCOUNTS

IN ITS FOURTH TALK OF THE TRADE PODCAST EPISODE, MIMEO OFFERS ADVICE ON HOW TO RUN A SUCCESSFUL ACCOUNT-BASED MARKETING PROGRAMME

Mimeo | June 30, 2021

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Mimeo, a global provider of online managed print and content distribution, has released episode four of Talk of the Trade—Marketing and Sales Success Stories, a monthly podcast dedicated to expert-led tactics for business generation and growth. Under this episode, host Mike McNary, Mimeo's VP of Acquisition, talks with guest Nick Bennett, Alyce's Director of Account-Based and Field Marketing and host of the Rep Your Brand Podcast. ‘’The Secret to ABM Succ...

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BUYER INTENT DATA

BOMBORA HELPS QUALIFIED EXPAND PIPELINE CLOUD OFFERING WITH SIGNALS RESEARCH INTENT

Bombora | September 19, 2022

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Qualified, the pipeline generation platform for revenue teams that use Salesforce, announced today that its work with Bombora has enabled it to roll out the next generation of Qualified Signals, an AI-based product that surfaces the buying intent of a B2B company’s target accounts. In addition to first-party website engagement Intent data—like pages viewed, human and chatbot conversations, visitor recency and frequency, meetings booked, time on site, and more—Qua...

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ACCOUNT BASED ADVERTISING

6SENSE HONORED IN 2022 MARTECH BREAKTHROUGH AWARDS FOR OUTSTANDING MARKETING, ADVERTISING, AND SALES TECHNOLOGY

6sense | August 12, 2022

news image

6sense, the leading platform for B2B organizations generating predictable revenue, today announced that its 6sense Revenue AI™ platform has been selected as the winner of the "Best Lead Management Solution" award in the fifth annual MarTech Breakthrough Awards. 6sense Revenue AI™ offers a holistic solution that combines software with AI and machine learning, the rich use of data, and access to real-time insights and analytics. By applying advanced AI, big dat...

Read More

CORE ABM

PERFORM[CB] ENHANCES MARKETER USER EXPERIENCE IN OUTCOME-BASED MARTECH

Perform[cb] | January 23, 2023

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Perform[cb], an industry leader in outcome-based marketing (OBM), recently unveiled a redesigned user experience for marketers on their proprietary client acquisition platform. Within the UI, marketers can now easily navigate campaign insights, analyze real-time performance data, and discover endless improvement possibilities. With rich data, new widgets, and comprehensive visuals at their fingertips, Perform[cb]'s dashboard is designed to provide marketers with the tools th...

Read More
news image

ABM ACCOUNTS

IN ITS FOURTH TALK OF THE TRADE PODCAST EPISODE, MIMEO OFFERS ADVICE ON HOW TO RUN A SUCCESSFUL ACCOUNT-BASED MARKETING PROGRAMME

Mimeo | June 30, 2021

Mimeo, a global provider of online managed print and content distribution, has released episode four of Talk of the Trade—Marketing and Sales Success Stories, a monthly podcast dedicated to expert-led tactics for business generation and growth. Under this episode, host Mike McNary, Mimeo's VP of Acquisition, talks with guest Nick Bennett, Alyce's Director of Account-Based and Field Marketing and host of the Rep Your Brand Podcast. ‘’The Secret to ABM Succ...

Read More
news image

BUYER INTENT DATA

BOMBORA HELPS QUALIFIED EXPAND PIPELINE CLOUD OFFERING WITH SIGNALS RESEARCH INTENT

Bombora | September 19, 2022

Qualified, the pipeline generation platform for revenue teams that use Salesforce, announced today that its work with Bombora has enabled it to roll out the next generation of Qualified Signals, an AI-based product that surfaces the buying intent of a B2B company’s target accounts. In addition to first-party website engagement Intent data—like pages viewed, human and chatbot conversations, visitor recency and frequency, meetings booked, time on site, and more—Qua...

Read More
news image

ACCOUNT BASED ADVERTISING

6SENSE HONORED IN 2022 MARTECH BREAKTHROUGH AWARDS FOR OUTSTANDING MARKETING, ADVERTISING, AND SALES TECHNOLOGY

6sense | August 12, 2022

6sense, the leading platform for B2B organizations generating predictable revenue, today announced that its 6sense Revenue AI™ platform has been selected as the winner of the "Best Lead Management Solution" award in the fifth annual MarTech Breakthrough Awards. 6sense Revenue AI™ offers a holistic solution that combines software with AI and machine learning, the rich use of data, and access to real-time insights and analytics. By applying advanced AI, big dat...

Read More
news image

CORE ABM

PERFORM[CB] ENHANCES MARKETER USER EXPERIENCE IN OUTCOME-BASED MARTECH

Perform[cb] | January 23, 2023

Perform[cb], an industry leader in outcome-based marketing (OBM), recently unveiled a redesigned user experience for marketers on their proprietary client acquisition platform. Within the UI, marketers can now easily navigate campaign insights, analyze real-time performance data, and discover endless improvement possibilities. With rich data, new widgets, and comprehensive visuals at their fingertips, Perform[cb]'s dashboard is designed to provide marketers with the tools th...

Read More