Socialight Media

We're consultants focused on B2B inbound marketing through SEO, Content, and Social Communities. Clients range from Fortune 500 to Startup in an array of verticals, including industrial manufacturing, healthcare, financial services, and technology, among others.

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ACCOUNT-BASED DATA

MEDIAFLY ACQUIRES INSIGHTSQUARED

Mediafly, InsightSquared | January 28, 2022

news image

Mediafly, a content management platform, has acquired InsighSquared, a revenue intelligence solution, to boost its Revenue360 revenue intelligence solution. Revenue360 provides an insight-driven sales system that collects and analyses data at every buyer touchpoint so it can accurately forecast, assist and offer recommendations for the next best sales action. Mediafly and InsightSquared’s combined solution will be launched within Revenue360 in March 2022. It aims to create a...

Read More

ACCOUNT-BASED DATA

METADATA.IO RAISES $40M IN SERIES B FUNDING TO CREATE THE FIRST AUTOMATED OPERATING SYSTEM FOR B2B MARKETING

Metadata | March 03, 2022

news image

Metadata.io, the operating system for B2B marketers, announced a $40 million Series B funding round, led by Next47 and Resolute Ventures, with participation from a number of other SaaS founders and CEOs. The new capital will allow Metadata to develop a new software category, while tripling down on its growth, and expanding its platform capabilities to meet its vision as the first operating system for B2B marketers. Running paid campaigns creates too many technical, ...

Read More

ACCOUNT-BASED ANALYTICS

NEW ACCOUNT BASED MARKETING SOFTWARE MARKET RESEARCH REPORT LISTS HUBSPOT, TECHTARGET, AND INSIDEVIEW AS INDUSTRY GIANTS

HTF Market Intelligence | February 04, 2021

news image

Expansion of the Worldwide Account Based Marketing (ABM) Software market strategy of the key players in the industry in the precision of export/import demand, supply, and consumption is emphasized in the research. The research starts with an overview on the company/manufacturers summarizing uttering strategic idea behind business by means of methods to measure and examine marketplace. It also analyses Account Based Marketing (ABM) Software market strategy in the light of Porters, Value Chain &am...

Read More

ROLLWORKS LAUNCHES SALES INSIGHTS TO STATISTICALLY IDENTIFY SIGNIFICANT SPIKES OF ACCOUNT-BASED ACTIVITY

RollWorks | June 30, 2020

news image

RollWorks, a division of NextRoll, Inc., today announced the launch of Sales Insights. The new product in the RollWorks Account-Based Platform identifies statistically significant spikes of account-based activity - like website engagement and advertising click signals - and then surfaces alerts directly in Salesforce and via daily email digests delivered to sellers. A proprietary data science model identifies increased, notable engagement each day within a short, rolling window for ...

Read More
news image

ACCOUNT-BASED DATA

MEDIAFLY ACQUIRES INSIGHTSQUARED

Mediafly, InsightSquared | January 28, 2022

Mediafly, a content management platform, has acquired InsighSquared, a revenue intelligence solution, to boost its Revenue360 revenue intelligence solution. Revenue360 provides an insight-driven sales system that collects and analyses data at every buyer touchpoint so it can accurately forecast, assist and offer recommendations for the next best sales action. Mediafly and InsightSquared’s combined solution will be launched within Revenue360 in March 2022. It aims to create a...

Read More
news image

ACCOUNT-BASED DATA

METADATA.IO RAISES $40M IN SERIES B FUNDING TO CREATE THE FIRST AUTOMATED OPERATING SYSTEM FOR B2B MARKETING

Metadata | March 03, 2022

Metadata.io, the operating system for B2B marketers, announced a $40 million Series B funding round, led by Next47 and Resolute Ventures, with participation from a number of other SaaS founders and CEOs. The new capital will allow Metadata to develop a new software category, while tripling down on its growth, and expanding its platform capabilities to meet its vision as the first operating system for B2B marketers. Running paid campaigns creates too many technical, ...

Read More
news image

ACCOUNT-BASED ANALYTICS

NEW ACCOUNT BASED MARKETING SOFTWARE MARKET RESEARCH REPORT LISTS HUBSPOT, TECHTARGET, AND INSIDEVIEW AS INDUSTRY GIANTS

HTF Market Intelligence | February 04, 2021

Expansion of the Worldwide Account Based Marketing (ABM) Software market strategy of the key players in the industry in the precision of export/import demand, supply, and consumption is emphasized in the research. The research starts with an overview on the company/manufacturers summarizing uttering strategic idea behind business by means of methods to measure and examine marketplace. It also analyses Account Based Marketing (ABM) Software market strategy in the light of Porters, Value Chain &am...

Read More
news image

ROLLWORKS LAUNCHES SALES INSIGHTS TO STATISTICALLY IDENTIFY SIGNIFICANT SPIKES OF ACCOUNT-BASED ACTIVITY

RollWorks | June 30, 2020

RollWorks, a division of NextRoll, Inc., today announced the launch of Sales Insights. The new product in the RollWorks Account-Based Platform identifies statistically significant spikes of account-based activity - like website engagement and advertising click signals - and then surfaces alerts directly in Salesforce and via daily email digests delivered to sellers. A proprietary data science model identifies increased, notable engagement each day within a short, rolling window for ...

Read More