The Zimmerman Agency

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Planning/Advertising/Digital/Public Relations/Social Media all working under one roof. A lot of firms talk about integration - they can't do it. The critical difference is having all the services you need in one place. The result is truly collaborative - and the fastest way to change the rules in your favor.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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Buyer Intent Data

ZOOMINFO ACQUIRES CLICKAGY TO ENHANCE ITS INTENT DATA OFFERING

ZoomInfo | October 30, 2020

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B2B database ZoomInfo has acquired digital marketing intelligence provider Clickagy to enhance its go-to-market intelligence platform and improve users’ ability to engage prospects and target accounts. The acquisition will allow ZoomInfo to absorb Clickagy’s behavioral intent data from more than 300,000 publishing domains into its own platform, providing sales and marketing professionals with processed insights into their customers’ buying behavior and intent signals. As a resu...

Read More

Account Based Data, ABM Accounts

EMPLIFI'S LATEST RELEASE HARNESSES POWER OF AI, AUTOMATION, AND ANALYTICS INNOVATION FOR BRANDS TARGETING MODERN CONSUMER INTERACTIONS

Business Wire | July 18, 2023

news image

Emplifi, a leading unified customer engagement platform, today announced its Summer ‘23 highlights. The solution delivers advanced automation, expanded generative AI support, commerce innovation, integrated social customer care and other capabilities to enable brands to connect with, convert and care for the modern consumer across digital and social channels. "Our most recent advancements incorporate a powerful blend of automation, foundational and generative AI, rule...

Read More

ABM Accounts

TECHTARGET RECOGNIZED AS A GLOBAL LEADER IN ACCOUNT-BASED MARKETING BY RESEARCH IN ACTION

TechTarget | June 11, 2021

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TechTarget, Inc., the global leader in B2B technology, announced that it has been recognized as a worldwide leader in Account-Based Marketing (ABM) by Research In Action. Research In Action is a leading independent analyst firm based in Europe. According to Research In Action’s 2021 Vendor Selection MatrixAccount-Based Marketing report, TechTarget is the top global ABM vendor. The recognition has been provided exclusively to servethe enterprise technology landscape. The Comp...

Read More

ENGAGEMENT FACTORY PARTNERS WITH MARKETO

Marketo | January 24, 2020

news image

Engagement Factory, a leading global customer engagement agency, has agreed to a collaboration with Adobe-owned Marketo. The move is part of Engagement Factory's strategy to expand its ecosystem of tech-driven customer journey tools and solutions....

Read More
news image

Buyer Intent Data

ZOOMINFO ACQUIRES CLICKAGY TO ENHANCE ITS INTENT DATA OFFERING

ZoomInfo | October 30, 2020

B2B database ZoomInfo has acquired digital marketing intelligence provider Clickagy to enhance its go-to-market intelligence platform and improve users’ ability to engage prospects and target accounts. The acquisition will allow ZoomInfo to absorb Clickagy’s behavioral intent data from more than 300,000 publishing domains into its own platform, providing sales and marketing professionals with processed insights into their customers’ buying behavior and intent signals. As a resu...

Read More
news image

Account Based Data, ABM Accounts

EMPLIFI'S LATEST RELEASE HARNESSES POWER OF AI, AUTOMATION, AND ANALYTICS INNOVATION FOR BRANDS TARGETING MODERN CONSUMER INTERACTIONS

Business Wire | July 18, 2023

Emplifi, a leading unified customer engagement platform, today announced its Summer ‘23 highlights. The solution delivers advanced automation, expanded generative AI support, commerce innovation, integrated social customer care and other capabilities to enable brands to connect with, convert and care for the modern consumer across digital and social channels. "Our most recent advancements incorporate a powerful blend of automation, foundational and generative AI, rule...

Read More
news image

ABM Accounts

TECHTARGET RECOGNIZED AS A GLOBAL LEADER IN ACCOUNT-BASED MARKETING BY RESEARCH IN ACTION

TechTarget | June 11, 2021

TechTarget, Inc., the global leader in B2B technology, announced that it has been recognized as a worldwide leader in Account-Based Marketing (ABM) by Research In Action. Research In Action is a leading independent analyst firm based in Europe. According to Research In Action’s 2021 Vendor Selection MatrixAccount-Based Marketing report, TechTarget is the top global ABM vendor. The recognition has been provided exclusively to servethe enterprise technology landscape. The Comp...

Read More
news image

ENGAGEMENT FACTORY PARTNERS WITH MARKETO

Marketo | January 24, 2020

Engagement Factory, a leading global customer engagement agency, has agreed to a collaboration with Adobe-owned Marketo. The move is part of Engagement Factory's strategy to expand its ecosystem of tech-driven customer journey tools and solutions....

Read More