WELCOME TO The ABM REPORT
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Account Based Data, Targeted Account Strategy
Sprinklr | December 27, 2022
Finding segregated operations teams and optimizing them to improve the customer experience is one of the top strategic moves businesses are making, and platforms like Sprinklr help in this regard.
Ventana Research has evaluated several customer experience management (CXM) platforms and released its 2023 Customer Experience Management Value Index Report. Sprinklr, a unified customer experience management (Unified CXM) platform for evolving enterprises, turned out to be an "e...
SalesLoft, 6sense | May 28, 2021
SalesLoft's sales engagement platform has been integrated with 6sense. The 6sense Sales Intelligence module and its insights are now accessible directly from SalesLoft's Account and Person Profile pages.
"This new integration brings 6sense's buyer and account-based sales intelligence straight into SalesLoft's platform. Reps no longer have to switch between several platforms to access and act on critical buyer insights, "Nate Remmes, SalesLoft's execut...
Account Based Data
IntentData io | March 23, 2020
IntentData.io, Inc. today announces the launch of an open, collaborative working group to help marketers optimize intent data. Many companies have invested in third-party intent data technology, but few have optimized its use. Now, as event marketing is suddenly no longer effective, marketers are turning to other tools, including intent data. Too often find they’re missing the playbooks and expertise to fully leverage it, and often training and expertise are hard to find. The working group...
ZoomInfo | April 24, 2020
ZINFI Partners with ZoomInfo to Launch an End-to-End Account-Based Channel Marketing Solution .
New integrated solution allows enterprises to offer account-based channel marketing capabilities for to- and throug...
Core ABM, Buyer Intent Data
Core ABM, Targeted Account Strategy
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