VMLY&R is a global marketing agency with more than 7,000 employees worldwide with principal offices in Kansas City, London, New York, São Paulo, Shanghai, Singapore and Sydney. VMLY&R works with client partners including Colgate-Palmolive, Danone, Dell, Ford, Office Depot, PepsiCo, Pfizer and Wendy’s.

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Core ABM

ROLLWORKS DOUBLES DOWN ON PERSONALIZATION, ENHANCING ITS ACCOUNT-BASED CAPABILITIES WITH MORE GRANULAR ACCOUNT-LEVEL DATA

RollWorks | June 17, 2022

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Account-based marketing platform RollWorks, a division of NextRoll, today celebrated continued momentum across its platform as the ABM leader high-growth companies rely on to accelerate revenue. The company announced significant enhancements to features of its Site Visitor API that further advances the incorporation of account-level insight into web content personalization. RollWorks now supports LiveRamp's identifier, RampID™ across channels, as it continues to shore up...

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DUN & BRADSTREET LAUNCHES PROPRIETARY BUYER INTENT, INCREASES ROI FOR B2B MARKETING TEAMS

Dun & Bradstreet | February 24, 2020

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Dun & Bradstreet, a leading global provider of business decisioning data and analytics, announced today the availability of D&B Buyer Intent, which enables B2B marketing and sales teams to unmask early-stage buying signals from companies who are in market to buy. This early detection of digital signals enables sales and marketing teams to increase the timeliness, relevancy, and impact of their go-to-market strategy. Marketing teams using D&B Buyer Intent report compelling results, in...

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ABM Accounts

MRP TO SHOWCASE ENTERPRISE CLIENT SUCCESS & ABM PLATFORM INNOVATION AT FORRESTER B2B SUMMIT, MAY 2 - 4, 2022

MRP | April 26, 2022

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MRP, the only enterprise-class account-based sales & marketing platform, announced plans to reveal its latest research into enterprise ABM success at the Forrester B2B Summit North America. As a Platinum sponsor and ABM thought leader, MRP will provide attendees with access and insights into the latest strategies and technologies propelling enterprise marketing success. Through product demos and case studies with leading B2B marketers, MRP (booth 514) will reveal how to orches...

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Core ABM

DEMANDBASE LEADS G2'S FALL 2023 REPORTS WITH 62 LEADERSHIP POSITIONS

Demandbase | September 18, 2023

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Demandbase secures 62 leadership positions in G2's Fall report categories, reaffirming its commitment to B2B excellence and innovation. The company achieves the top spot in 12 reports and ranks among the top three in 56, highlighting the success of its AI-powered solutions in driving revenue objectives. Demandbase makes its debut in regional Grid reports for the...

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Core ABM

ROLLWORKS DOUBLES DOWN ON PERSONALIZATION, ENHANCING ITS ACCOUNT-BASED CAPABILITIES WITH MORE GRANULAR ACCOUNT-LEVEL DATA

RollWorks | June 17, 2022

Account-based marketing platform RollWorks, a division of NextRoll, today celebrated continued momentum across its platform as the ABM leader high-growth companies rely on to accelerate revenue. The company announced significant enhancements to features of its Site Visitor API that further advances the incorporation of account-level insight into web content personalization. RollWorks now supports LiveRamp's identifier, RampID™ across channels, as it continues to shore up...

Read More
news image

DUN & BRADSTREET LAUNCHES PROPRIETARY BUYER INTENT, INCREASES ROI FOR B2B MARKETING TEAMS

Dun & Bradstreet | February 24, 2020

Dun & Bradstreet, a leading global provider of business decisioning data and analytics, announced today the availability of D&B Buyer Intent, which enables B2B marketing and sales teams to unmask early-stage buying signals from companies who are in market to buy. This early detection of digital signals enables sales and marketing teams to increase the timeliness, relevancy, and impact of their go-to-market strategy. Marketing teams using D&B Buyer Intent report compelling results, in...

Read More
news image

ABM Accounts

MRP TO SHOWCASE ENTERPRISE CLIENT SUCCESS & ABM PLATFORM INNOVATION AT FORRESTER B2B SUMMIT, MAY 2 - 4, 2022

MRP | April 26, 2022

MRP, the only enterprise-class account-based sales & marketing platform, announced plans to reveal its latest research into enterprise ABM success at the Forrester B2B Summit North America. As a Platinum sponsor and ABM thought leader, MRP will provide attendees with access and insights into the latest strategies and technologies propelling enterprise marketing success. Through product demos and case studies with leading B2B marketers, MRP (booth 514) will reveal how to orches...

Read More
news image

Core ABM

DEMANDBASE LEADS G2'S FALL 2023 REPORTS WITH 62 LEADERSHIP POSITIONS

Demandbase | September 18, 2023

Demandbase secures 62 leadership positions in G2's Fall report categories, reaffirming its commitment to B2B excellence and innovation. The company achieves the top spot in 12 reports and ranks among the top three in 56, highlighting the success of its AI-powered solutions in driving revenue objectives. Demandbase makes its debut in regional Grid reports for the...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us