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ACCOUNT BASED DATA
Madison Logic | June 08, 2022
On June 7, Madison Logic announced that it was named a Technology Leader by Quadrant Knowledge Solutions, a global advisory and consulting firm, in its 2022 SPARK Matrix analysis of the global ABM market. “Successful enterprise marketers leverage account-based strategies to accelerate growth,” said Tom O’Regan, CEO of Madison Logic. “Successful enterprise marketers leverage account-based strategies to accelerate growth,&rdq...
TARGETED ACCOUNT STRATEGY
Emplifi | April 10, 2023
Emplifi, a leading unified customer engagement platform, today announced its Spring ‘23 release, a summary of product features delivered over the last three months, including innovative enhancements and workflow improvements to empower organizations to reach the modern consumer across digital-and-social-first channels. Emplifi is continuously releasing new features and functionalities within its customer engagement platform, this release highlights a selection of innovative functiona...
CORE ABM
RollWorks | April 27, 2022
On April 26, RollWorks, a division of NextRoll, announced its partnership with Drift, the Conversation Cloud Company. This partnership is set to help B2B marketers improve sales velocity, engagement, and customer support. Harnessing the RollWorks Site Visitor API, the integration identifies known and unknown site visitors. It delivers custom chat experiences in real-time. "Drift's conversational messaging software helps marketing and sales teams easily convert more inboun...
EIN News | April 05, 2023
Glassbox (TASE:GLBX), a leading provider of digital experience analytics for web and mobile applications, continues to lead the Digital Customer Experience (CX) industry in the most recent G2 Report including being mentioned in 50 separate reports and garnering over 350 individual awards. Amongst the continually growing list of recognition from G2, Glassbox added being named the leader in Product Analytics for Enterprise, best estimated return on investment for enterprise and be...
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