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Daniel Burstein

Senior Director, Content & Marketing

Daniel Burstein, Senior Director, Content & Marketing, MarketingSherpa and MECLABS Institute


MECLABS Institute

MECLABS is a science lab (primary research) with a consultancy (applied research). We conduct rigorous experiments in the new science of optimization and we apply our discoveries to help leaders optimize the financial performance of their sales and marketing programs.

Other Authors

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Arun Gopalaswami

Co-founder & CEO, Recotap

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Mahipal Nehra

Marketing Analyst

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Bob Greene

CEO and Lead Sales Trainer, RCG Workgroup