6 VIDEO MARKETING TRENDS THAT COULD BE GAME CHANGERS

August 28, 2017

As it becomes more and more apparent that 2016 is the year of the video with Facebook making a huge push towards video content, Snapchat growing at an astronomical rate, and Instagram introducing video-sharing features the future of video is an interesting one. How does it affect your marketing and where should you be using video?

Spotlight

Beyond Codes Inc.

Beyond Codes is a high-growth Demand Generation company that delivers high-quality appointment setting and research-driven contact development programs for leading IT/BPO/Product companies in the U.S., Europe, and Asia-Pacific. Incorporated in April 2008 at Los Angeles, California, Beyond Codes has over 52+ customers including 14 of the Top 20 IT /BPO companies. Beyond Codes is technology sector’s preferred partner of choice for reaching out to their prospective audience of CXOs, VP and Directors at Fortune-listed firms. At Beyond Codes however, our aim is not to do everything satisfactorily – our aim is to do a few things and excel at them. We only work in the areas of IT, Product and BPO/ITes (IT Enabled Services), and we focus on the specific areas of Demand Generation where we have the best practices and expertise to address the pain points of our customers.

Other Infographics
news image

10 Tell-tale Signs that Intent Data Is Here To Stay

Infographic | June 4, 2021

Intent data has been a hot topic amongst B2B marketers for a few years. But is it a passing trend, or is it here to stay? Our research suggests that intent data is here for the long haul and is only going to get more reliable, useful and fundamental to our marketing strategies.

Read More
news image

Top 5 Effective Lead Qualification Frameworks

Infographic | May 30, 2021

As a marketing and sales manager, reaching out to the target audience and bringing in leads is only half the job done. The other half includes making sure that you qualify those leads as well. HubSpot claims that the majority of medium and large companies generate less than 5,000 qualified leads per month. The process of qualifying leads is not as easy as it seems and undoubtedly, each company has its own unique method. Lead qualification can be done using several types of frameworks and each method has its logic and analytical reasoning. Each lead qualification framework helps ease things a bit.

Read More
news image

Anatomy of Real Purchase Intent Signals

Infographic | May 21, 2021

Purchase intent data is a powerful tool to help you reach active buyers researching solutions. But all intent is not created equal. Intent data is only as good as its source and the quality of signals that inform it. Read on to learn what attributes make up a strong intent signal, so you can confidently identify real purchase intent.

Read More
news image

How To Sell To C-suite Executives?

Infographic | May 12, 2021

This infographic from TD Insights highlights some of the key metrics, tactics and tools for selling to C-level executives, including best practices for speaking with executives one-on-one, the impact of personalized email on closing C-level deals, key channels for engaging executives and more.

Read More
news image

Nine Ways Strategic Growth Drivers Lead Marketing and Influence the Business

Infographic | April 11, 2021

In 2020, B2B marketers played a critical leadership role as businesses responded to the Covid-19 pandemic. ITSMA’s 2021 B2B Marketing Trends Survey showed that marketers were more agile than expected, achieved their goals effectively despite budget cuts, and became even more valuable to their organizations despite all the challenges they faced.

Read More
news image

Infographic On Account-Based Marketing

Infographic | December 31, 2019

Increasingly getting wary of randomly targeting market segments with unpredictable results? Then you need to embrace account-based marketing. ABM is a strategy in which you direct your marketing resources to engage a specific set of individuals or accounts. Instead of casting a wide net based on guesswork and oblique personas, ABM helps you identify key prospects so that you can carry out highly targeted and focused marketing campaigns for them.

Read More

Spotlight

Beyond Codes Inc.

Beyond Codes is a high-growth Demand Generation company that delivers high-quality appointment setting and research-driven contact development programs for leading IT/BPO/Product companies in the U.S., Europe, and Asia-Pacific. Incorporated in April 2008 at Los Angeles, California, Beyond Codes has over 52+ customers including 14 of the Top 20 IT /BPO companies. Beyond Codes is technology sector’s preferred partner of choice for reaching out to their prospective audience of CXOs, VP and Directors at Fortune-listed firms. At Beyond Codes however, our aim is not to do everything satisfactorily – our aim is to do a few things and excel at them. We only work in the areas of IT, Product and BPO/ITes (IT Enabled Services), and we focus on the specific areas of Demand Generation where we have the best practices and expertise to address the pain points of our customers.

Events