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Trends in Social Media Marketing: B2B vs. B2C

There are some B2C strategies that B2B businesses can benefit by using; but, overall, B2C and B2B companies still often use different marketing techniques. Yet those worlds may be converging, especially in social media.To see more about the latest trends in social marketing both for B2B and for B2C industries, check out the infographic.

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Spectrum Reach

Spectrum Reach, the advertising sales and production services offered by Charter Communications, Inc., provides custom solutions for the modern media landscape. Operating in 30+ M households, nearly 100 markets, and 41 states, Spectrum Reach provides scalable advertising and marketing services utilizing national cable networks, internet advertising, and promotional events backed by marketing, research, and award-winning creative services.

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