Buzzbike and Blockpool to transform targeted advertising with blockchain
londonlovesbusiness.com | May 06, 2017
Blockpool, a startup delivering real world B2B blockchain solutions has partnered with Buzzbike, London’s connected cycle scheme to deliver the UK’s first blockchain reward scheme for engagement. Buzzbike and Blockpool have used blockchain technology to demonstrate how cryptocurrency can be used to deliver brand engagement and help brands to target advertising and engagement.