Attention-Grabbing B2B Marketing in a Noisy Market

The majority of sales leaders consider social selling and account-based tactics essential to their process-64% say they couldn't live without them. And there's a reason for this. Gone are the days when sellers pressured buyers into making purchases. Today, buyers are more informed than ever before and rely less on sales professionals to make buying decisions. In this session, Jamie Shanks outlines proven social selling and advanced account based strategies to reach buyers earlier in their journey and win high-value accounts at scale.

Get growth hacking tips to level up your ABM efficiency and drive results with fewer resources in this powerful 45-min webinar featuring RollWorks’ VP of Revenue Marketing, Jodi Cerretani, and SmartBug Media's CEO, Jen Spencer. Learn how to make a big impact quickly by simply modifying your targeting, leveraging your automation,

As part of their ABM strategy, Snowflake leveraged Intellimize to automatically test and personalize 1,000s of landing pages for each of their target accounts. As a result, Intellimize has been a key driver in Snowflake increasing their meetings booked with ABM accounts by 49% with a full-funnel integrated ABM program, not to mention saving the team countless hours of manual work.

2023 will be a year of reckoning for customer experience (CX) programs as companies struggle to focus on customers while navigating a turbulent economy. The character and work of CX teams will transform as the nature of CX competition and the CX tech market change around them.