Engagio
Your revenue engine works best when sales and marketing are working in lockstep, yet for many organizations, this is just a dream. Their tools, tactics and workflows stand in the way of making this fantasy a reality. In this presentation, we'll share how top performing teams are using modern B2B strategies to align and drive more revenue. Engagio and DiscoverOrg cover: How to get actionable account intelligence and deliver it to your sales team.
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Engagio
Join us in this 30-minute webinar on how to fire up your ABM programs. We'll review three essential tips to ensure ABM success and effective collaboration between Sales, Marketing and Customer Success teams. You'll also get an inside look at real-world ABM programs and meeting-to-conversion rates.Watch to learn how to:Align Sales and Marketing teams using a simple checklist.
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TMSA
Some of the biggest sales challenges in transportation and logistics include the inability to articulate any meaningful differentiation or ROI as well as the inability to reach the right decision-maker at the most impactful time in the buying process.
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Project36
In its essence an ABM strategy involves identifying high-value accounts or prospects, targeting the key stakeholders and then implementing a highly personalised marketing strategy to appeal to their specific needs. It sounds simple but an effective ABM strategy requires a real change of thinking and is not, simply targeting key accounts.
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