Influencing the Influencers: How to use Social Media as a Demand Generation Tool

July 26, 2021 | 11:08PM

B2B decision makers are using social channels to find information. Opinions from people they know, like and trust have become a key source of advice for the business problems they face. So how can we influence this process? Join independent Chartered Marketer Luan Wise to find out more.
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As part of the 2020 Mobile Security Index, we asked our survey respondents to rate how crucial mobile is to their business on a 10-point scale; 83% answered 8 or higher. That means that securing mobility is no longer optional, but crucial to securing future innovation and transformation. This is exa


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