Chief Marketer

It’s no secret that CMOs are under more pressure than ever before. Marketers must create a pipeline of high quality leads that convert to sales if they want to show the impact of their efforts and spending, and gain budget increases. The most effective marketers today leverage AI and machine learning to expose the best accounts, improve conversion rates, and inform how to spend marketing dollars more effectively. Now you can use AI to make your marketing (and yourself) more powerful and effective with proven results like 85% in up-sell opportunities. Join Jeremy Bromwell, Vice President of Marketing at TripActions, and Than Tran, Senior Director of Demand Generation at EverString as they share insights on how to correlate marketing spend to sales revenue.
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Here is an infographic with 4 steps to ensure that you are reaching the right contactsthrough your targeted marketing initiatives.


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Get Your Data Working for You

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