Let’s get one thing straight - not every lead generation technique works for buyers in different stages of a sales funnel. That is exactly why mapping lead generation to your sales funnel is an essential part of the strategy. While you may see gazillion posts on lead generation techniques, this one is slightly different. In this post, we will be discussing the number one mistake that marketers make in lead generation and one of the few marketing tactics that show results almost immediately. Are you ready to get started and boost lead generation?