B2B Forum 2023

B2B Forum 2023
For more than 15 years B2B Forum has been the conference where today’s leading B2B marketers gather for insights, networking, and laughs. Join us in October 2023 for: Inspiration from B2B marketing experts (those who walk the walk). Plus, inspiring new marketing voices Real-world, actionable insights on the tactics and tools that work today…  and strategies that stand the test of time The chance to get out of your comfort zone. To do something new. To be creative. The opportunity to connect and share advice with other marketers just like you A chance to immerse yourself in learning that will help you grow your skillset and be ready for whatever the future holds

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OTHER PAST CONFERENCES

Martechopia 2024

March 13, 2024 | UK

The event offered 4 content streams for delegates to customize their agendas, with leading martech experts to keep attendees up to date. It brought together 300 B2B digital marketing peers for interactive sessions, networking, and access to cutting-edge digital solutions. Keynote speakers discussed AI in B2B marketing.

Milwaukee Account Based Marketing Workshop

March 14, 2024 | USA

Are you confident that account-based marketing is the right strategy for your organization, but don’t know how to get started? Are you looking for actionable advice and a concrete plan that doesn’t require investing thousands of dollars in software out of the gate? If so, this workshop is for you. Agenda: What is ABM? A clear and concise definition Making the case for ABM at your organization The difference between demand generation and ABM Target account identification Three different types of ABM and how to pick the right one for you The pipeline approach to sustainable ABM programs Persona definition and the role personas play in a successful ABM program Stage and play definition Account disposition and nurturing Sales outreach structure Mapping messaging, content and channels to the buyers’ journey Measuring success and applying continuous improvement

B2B Marketing Leaders Forum APAC 2024

May 8-9, 2024 | Australia

Join us in Sydney in May at APAC's largest B2B marketing community and conference focused on pipeline, revenue, growth, brand, leadership and personal career advancement! Now in its ninth year, APAC’s largest gathering of B2B CMOs and marketing leaders will again be held at the Doltone House Jones Bay Wharf in Sydney on the 8-9 May 2024. 600+ B2B CMOs and marketing leaders will gather to to discuss our roles as business leaders driving revenue and growth, with a firm seat at the leadership table while ensuring we personally stay relevant as modern marketers.

Madison Account Based Marketing Workshop

May 14, 2024 | USA

Are you confident that account-based marketing is the right strategy for your organization, but don’t know how to get started? Are you looking for actionable advice and a concrete plan that doesn’t require investing thousands of dollars in software out of the gate? If so, this workshop is for you. Agenda: What is ABM? A clear and concise definition Making the case for ABM at your organization The difference between demand generation and ABM Target account identification Three different types of ABM and how to pick the right one for you The pipeline approach to sustainable ABM programs Persona definition and the role personas play in a successful ABM program Stage and play definition Account disposition and nurturing Sales outreach structure Mapping messaging, content and channels to the buyers’ journey Measuring success and applying continuous improvement

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