Strategy Summit B2B Marketing & E-Commerce

June 13-14, 2023 | Germany

B2B Marketing & E-Commerce
Online sales have increased significantly in several regions, and the B2B industry as a whole has had a successful year in 2022. So, what's the next step? Silo thinking persists in many organisations and is a stumbling barrier when it comes to mapping the customer journey in marketing, sales, and service/after sales. Multichannel communication and the display of tailored material via the proper channels are far from automatic. Consolidation and harmonization of all digital commerce-related systems is an ongoing challenge.

Spotlight

Transforming the Customer Experience How companies drive business success when integrating UC and contact center platforms Want to know what CX leaders focus on most? Here’s a hint: CX transformations. According to a new Metrigy report, organizations are increasing their CX technology budgets by 65% this year to prioritize the c


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Demandbase User Groups and Community Events are comfortable, organic spaces offered to support you in meeting others in the Demandbase Community and to learn best practices around using Demandbase One and Account-Based Marketing principles. Be sure to join us in the Demandbase Community Hub as well. Please head here for more on the Community or to request access to the Community Hub.

Spotlight

Transforming the Customer Experience How companies drive business success when integrating UC and contact center platforms Want to know what CX leaders focus on most? Here’s a hint: CX transformations. According to a new Metrigy report, organizations are increasing their CX technology budgets by 65% this year to prioritize the c

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