6sense CMO Publishes New Book to present a new paradigm of account-based sales and marketing
Latané Conant, chief market officer at 6sense, today announced “No Forms. No Spam. No Cold Calls.,” a book that provides a new paradigm of account-based sales and marketing. Available nationwide on July 22 at retailers like Amazon, Books-A-Million and Barnes & Noble, “No Forms. No Spam. No Cold Calls.,” is both Conant’s and 6sense’s collective knowledge and industry expertise on modern marketing strategy and the tactics to make them happen. Intended for sales and marketing leadership seeking to hone their craft and forgo the status quo by truly embracing their customers’ needs and habits.