Are you deciding on a marketing automation platform?

MarTech Today’s “B2B Marketing Automation Platforms: A Marketer’s Guide” examines the current market for B2B marketing automation platforms and the considerations involved in implementing marketing automation software. It addresses these questions:What factors are driving the adoption of B2B marketing automation platforms?Who are the leading players in B2B marketing automation?What capabilities do B2B marketing automation platforms provide?Does my company need a marketing automation platform?How do I evaluate which platform is best for my business?If you are considering licensing a B2B marketing automation platform, this report will help you decide whether you need to. Visit Digital Marketing Depot to get your copy.