AudienceScience Partners With Grapeshot For Global Contextual Targeting

AudienceScience, the programmatic technology that helps advertisers and agencies make the most of their digital ad spend, has partnered with Grapeshot, a global technology company providing tools to navigate advertising and marketing choice, to offer enhanced contextual targeting support at global scale. As a result, advertisers and agencies using the AudienceScience platform can now target web pages and mobile applications in 30 languages based upon the contextual relevancy of a page or app to their brand.