Hewlett Packard Enterprise Moves Most of Its B2B Business from Omnicom to Publicis
AgencySpy | August 18, 2016
This news does not mark a complete break with the Omnicom organization, however. HPE’s senior vice president of global communications Howard Clabo wrote, “HPE has made the decision to transition the marketing work currently being done by BBDO, Doremus, Rapp, and OMG to Publicis. This decision does not impact the strong relationships that HPE has with Omnicom agencies Ketchum, Siegel + Gale, Interbrand and GMR.”