LeadGenius Raises $10 Million in Series B Financing to Expand Its Account-Based Marketing (ABM) Platform

MARKETWIRED | July 28, 2016

LeadGenius Raises $10 Million in Series B Financing to Expand Its Account-Based Marketing (ABM) Platform
BERKELEY, CA--(Marketwired - Jul 28, 2016) - LeadGenius today announced that it has closed its Series B financing round of $10 million to radically expand its Account-Based Marketing (ABM) platform. Lumia Capital led the latest round of financing with participation from Javelin Venture Partners and existing backer, Sierra Ventures. All other existing investors including Better Ventures, Bee Partners, Y Combinator (through its new Continuity Fund), Kapor Capital, Initialized Capital, Fuel Capital, Scrum Ventures & FundersClub also participated in the round.LeadGenius, recently named one of the fastest-growing companies in the San Francisco Bay area by BusinessInsider, doubled its revenue each of the last three years. LeadGenius' dramatic rise has been driven by the company's unique combination of machine learning technology and human researchers to gather and quality-assure B2B contact data. In addition to identifying the best possible accounts in a target market, marketers can also use LeadGenius' SaaS platform to easily connect with decision makers through automated, personalized emails.LeadGenius' customers range from rapidly-scaling tech startups such as Weebly, to Fortune 500 businesses such as Google and eBay. These companies use LeadGenius' custom lead generation, data enrichment and outbound email services and solutions.

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OpGen Media has built the blueprint to run a successful B2B Content Syndication campaign through lead nurturing. Just producing content isn't enough - companies must do more to educate their prospects and build authority. If you're still taking MQLs and sending them to sales - this is a must


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Spotlight

OpGen Media has built the blueprint to run a successful B2B Content Syndication campaign through lead nurturing. Just producing content isn't enough - companies must do more to educate their prospects and build authority. If you're still taking MQLs and sending them to sales - this is a must

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