ABM Accounts

Madison Logic, The World's Leading ABM Platform, Has Been Awarded The Great Place To Work Certification For 2021

Great Place To Work Certification
Madison Logic, the world's premier Account Based Marketing (ABM) platform, announced today that it has been awarded a Great Place to Work CertificationTM for 2021. This coveted award is given out based on how satisfied employees are with their work. Employees at Madison Logic rated the company as a fantastic place to work 87 percent of the time, which is 47 percent higher than the national average for a typical U.S. corporation.

The global authority on workplace culture, employee experience, and leadership behaviours that produce market-leading revenue, employee retention, and greater innovation is Great Place to Work®.

The team's desire and commitment to shared success is credited with Madison Logic's excellent employee approval rating. Eight of the top ten Forbes Global 2000 software businesses collaborate with the company, which is at the vanguard of changing B2B marketing. As part of the company's objective to help B2B marketers convert their top accounts faster, team members are empowered and pushed to dream bigger.

"Being the growth engine for many of the world's greatest business software organisations necessitates constant innovation, both inside our client platform and within our internal automation tools," stated Tom O'Regan, Madison Logic's CEO. "By focusing on both efficiency and technology, we are able to deliver more significant results to our clients while also empowering our worldwide workforce."

This follows Energage AM Metro New York's recent positive recognition of Madison Logic's culture as a 2021 New York City Top Workplace. Madison Logic was named a leader in Marketing Account Intelligence, High Performer in Enterprise, Highest User Adoption, and Best Support in the G2 Summer 2021 report, highlighting their 'client-first' strategy and data improvements. The company has received numerous awards for its rapid growth, including Deloitte's Technology 500, Crain's Fast 50, and Forbes America's Most Promising Companies.

"Madison Logic's investment in employee culture has resulted in three years of double-digit growth rates, culminating in company-record sales. We seek to reward our outstanding team's dedication by prioritising employee development, providing best-in-class benefit packages, delivering unique incentives, and extending global work flexibility "Teresa Martins, Madison Logic's Chief People Officer, stated.

"Great Place to Work CertificationTM isn't easy to achieve; it requires constant commitment to the employee experience," said Sarah Lewis-Kulin, Great Place to Work's vice president of worldwide recognition. "It's the only official recognition based on real-time reports from employees on their workplace culture. Madison Logic has earned the distinction of being one of the best places to work in the country."

Job searchers are 4.5 times more likely to find a great employer in a certified great workplace, according to Great Place to Work data. Employees at Certified workplaces are also 93 percent more likely to like coming to work, and are twice as likely to be paid fairly, share in the company's profits, and have a fair shot at advancement.

About Madison Logic:
Madison Logic, a recognised pioneer in account-based marketing, helps B2B marketers convert their best accounts faster by identifying and interacting with the most influential people throughout the buyer's journey.

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