RollWorks Launches Identification Solution That Determines the Best Targets for Account-Based Sales and Marketing
RollWorks | February 26, 2019
SAN FRANCISCO (BUSINESS WIRE) Today, RollWorks, a division of AdRoll Group, announced the launch of its Identification Solution. This powerful new addition to its account-based platform enables marketers to hone their ideal customer profile (ICP), create and prioritize a target account list, and identify key buyers and buying committees within target companies.