Terminus announces updates to AI-driven ABM platform

Leading ABM platform Terminus has announced updates to its product including more machine learning capabilities, predictive intent data, and better reporting. Leading account-based marketing platform Terminus recently announced the release of updates to its ABM platform. Added features leverage Terminus’s B2B Account Graph”  a database of company-level digital identities that users access via the platform. The upgrade also includes more machine learning capabilities which enable marketers to trigger outreach based on opportunity stages, first-party response and engagement data, and predictive intent data.