Terminus Unveils AI-Driven Platform Updates to Transform Targeting and Engagement
Terminus | October 16, 2019
Terminus, the #1 rated account-based marketing (ABM) execution platform and leader of the ABM movement, today announced the release of its latest ABM platform update, which is focused on enabling B2B marketers to tie together more data sources, automate outreach more easily, and improve Terminus’ already best-in-breed account-based reporting capabilities. New features leverage the existing Terminus B2B Graph – the largest database of company-level digital identities – and more under-the-hood machine learning and predictive analytics to help marketers more quickly and easily scale their account-based practice across their revenue engine.