ACCOUNT-BASED DATA

Leveraging Automated Quality Data to Support the User Experience

December 15, 2021

Data is critical in supporting intelligent demand, digital transformation, and user experience, yet businesses seem to miss out on quality and impactful data.

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The Marketing Practice

The Marketing Practice is an international B2B marketing services agency. We help organisations with complex B2B propositions to attract prospects, nurture opportunities, win deals and grow customers. The agency brings together a complete range of integrated services: from programme planning, proposition development, data sourcing and management, through creative development and digital campaigning, to event management and intelligent teleservice. Committed to brilliant marketing that delivers sales results, the agency has grown to over 130 people and runs global programmes for clients including Salesforce, HP Enterprise Services, Telefonica O2, Canon and Capgemini. We have four international offices, in Oxford, London, Munich and Seattle.

OTHER VIDEOS

OxyWay: Andrius Palionis - How to Land an Enterprise Account?

video | January 31, 2022

Knowledge sharing is very important here at Oxylabs, that’s why for the second time we hosted OxyWay - a series of talks, where we invite external audiences to meet our teams and share what we do here at Oxylabs. In this video, Andrius, VP Enterprise @ Oxylabs, will discuss the specifics related to landing an Enterprise level company. Topics that will be covered include account mapping, outreach, and ABM programs. You will learn about: Account mapping Outreaching large enterprises ...

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ABM Predictions 2022 | Tyler Lessard | Vidyard

video | January 27, 2022

We're already into 2022 and what a year it is going to be for Account-based Marketing. It's been a whirlwind last few years with so many organizations adopting ABM and so many new technologies and innovations coming to market to support an Account-based strategy. But what does 2022 hold for Account-based Marketing? What can we expect to see new in the ABM world in 2022? What better way to start 2022 than to ask some of our ABM friends and colleagues for their ABM predictions for 2022....

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B2B Growth Marketing: 5 Simple Tips

video | January 12, 2022

Business-to-business (B2B) marketers can drive business growth at their company and increase engagement with future customers if they adopt specific digital marketing tactics. The global pandemic accelerated the shift of B2B marketers toward digital. A robust digital marketing strategy that drives positive business revenue gains is a must. The importance of digital ads, content marketing, email marketing, and a targeted approach has grown....

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How to use Sitecontact to create Messenger based marketing list

video | August 3, 2021

SiteContact allows you to grab leads and broadcast Messages to these leads on Facebook Messenger. It is possible to grab your leads on WebPages, Blogs, or Opt-in forms. It's a sure way to get your leads to read and learn about your message. All Facebook users check their messenger so there's a greater chance of viewing your broadcast messages....

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Spotlight

The Marketing Practice

The Marketing Practice is an international B2B marketing services agency. We help organisations with complex B2B propositions to attract prospects, nurture opportunities, win deals and grow customers. The agency brings together a complete range of integrated services: from programme planning, proposition development, data sourcing and management, through creative development and digital campaigning, to event management and intelligent teleservice. Committed to brilliant marketing that delivers sales results, the agency has grown to over 130 people and runs global programmes for clients including Salesforce, HP Enterprise Services, Telefonica O2, Canon and Capgemini. We have four international offices, in Oxford, London, Munich and Seattle.

Events

CX EMEA

Conference

B2B Ignite USA

Conference

INBOUND 22

Conference

CX EMEA

Conference

B2B Ignite USA

Conference

INBOUND 22

Conference