Targeted Advertising - Helpful, Creepy or Both? Part 1

Exactly how much do advertisers want to know about us and what do they want to do with all this information Part 1…

Spotlight

Act-On

Act-On is the leading marketing automation provider for fast growing businesses. Act-On provides a cloud-based integrated marketing automation platform that enables businesses to effectively acquire customers, build loyalty and expand their relationships with these customers. At Act-On, we love marketing as much as you do. We are a marketing automation company with a passion for helping you, the marketer, do the best work of your career. As a mark of our innovation, we created the only workspace that powers the customer experience from end-to-end. From brand awareness and demand generation, to retention and loyalty, our technology enables all marketers to drive better business outcomes. Our platform is built with powerful capabilities to help you deliver results quickly - without the need for a dedicated IT resource. Every marketer has a great campaign inside of them – let’s work together to launch it to the world. It’s time to Act-On!

OTHER VIDEOS

How to use Sitecontact to create Messenger based marketing list

video | August 3, 2021

SiteContact allows you to grab leads and broadcast Messages to these leads on Facebook Messenger. It is possible to grab your leads on WebPages, Blogs, or Opt-in forms. It's a sure way to get your leads to read and learn about your message. All Facebook users check their messenger so there's a greater chance of viewing your broadcast messages....

Watch Now

ABM ROI Analysis - Jabmo Account-Based Marketing Platform

video | June 2, 2021

Mark Durante, our VP of Product & Engineering  announces the general availability of Jabmo's ROI Analysis Toolset. A new integral feature in our ABM platform, the toolset enables B2B marketers in complex sales organizations to measure the impact of their marketing efforts in a controlled, scientific manner. Showing the performance of the ABM group of accounts in relation to a control group helps answer the question “Would these results have happened without ABM?”...

Watch Now

What is ABM (Account-Based Marketing)? And why does it matter to B2B SaaS?

video | May 31, 2021

Want to chat about ABM or how to use content to drive more leads for your SaaS company? Account-based marketing, also known as key account marketing, is a strategic approach to business marketing based on account awareness in which an organization considers and communicates with individual prospect or customer accounts as markets of one....

Watch Now

Deliver relevant content to the right channel with Dynamics 365 Marketing

video | May 18, 2021

This video provides a demonstration of how new capabilities in Marketing Dynamics 365 Marketing, aided by AI, can improve how customers in an orchestrated customer journey are engaged. Learn how Artificial Intelligence (AI) can help determine and direct messages to the channels each customer prefers....

Watch Now

Spotlight

Act-On

Act-On is the leading marketing automation provider for fast growing businesses. Act-On provides a cloud-based integrated marketing automation platform that enables businesses to effectively acquire customers, build loyalty and expand their relationships with these customers. At Act-On, we love marketing as much as you do. We are a marketing automation company with a passion for helping you, the marketer, do the best work of your career. As a mark of our innovation, we created the only workspace that powers the customer experience from end-to-end. From brand awareness and demand generation, to retention and loyalty, our technology enables all marketers to drive better business outcomes. Our platform is built with powerful capabilities to help you deliver results quickly - without the need for a dedicated IT resource. Every marketer has a great campaign inside of them – let’s work together to launch it to the world. It’s time to Act-On!

Events