Activate (Activate Marketing Services, LLC)
Activate provides content-powered lead and marketing services for business technology marketers, based on a unique combination of buyer insights, high-performance content, event services and lead-nurture technologies. The company develops detailed buyer personas, creates multi-platform content to engage prospects at every stages of the decision-making process, and then nurtures the resulting relationships across live, mobile and online platforms to convert prospects into customers. Founded by a team of high-tech media executives with deep expertise in editorial, marketing and technology, Activate's formula for high-performance marketing connects messaging, marketing and measurement to deliver bottom-line results.